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Why 'The Hunger Games' Film Franchise Matters

Posted: 08/09/11 05:24 PM ET


Arguably the most surprising bit of movie news dropped last week was the admission that Steven Soderbergh would be performing duties as the second-unit director for Gary Ross' "The Hunger Games." Even with the friendship that the two of them apparently share (The Playlist goes into details), it is a little unexpected for someone of Soderbergh's stature to agree to do second-unit work, on someone else's big-budget young-adult literature adaptation, no less. But that news is merely a segue into why the series is indeed far more important than we realize to the long-term health of the industry. The film, due to be released on March 23, 2012, is an adaptation of the first of three books detailing a futuristic wasteland where teenagers are forced to fight to the death on a reality TV show as a form of tribute to the society overlords. Yes, this is not unlike "Battle Royale," which is an absolutely terrific action film and social satire from Japan that basically has the same general premise (it's based on a book and a comic book, as well). Having said that, I'll give author Suzanne Collins the benefit of the doubt that she's never seen the 2000 release, as it's never been officially released in theaters or on DVD in America. But the film being released in March, which will theoretically spawn two sequels in the next several years, is indeed a vital and important one for reasons unrelated to its premise.

First and foremost, "The Hunger Games" is a new franchise that happens to have a female as its action lead. It is not a rebranding of a fairy tale, nor is it a female-targeted film revolving entirely around romance. Major franchises with female leads are an endangered species. The "Twilight" saga had that, as well, of course. And while we may disapprove of the choices that Bella Swan makes in regard to the men in her life, she sets her sights on Edward Cullen and pursues him with a single-minded determination that would be praised if she were looking for a buried treasure or fighting off terrorists (or taken for granted if she were a he). But other than "Twilight," "Underworld" and "Resident Evil," the franchise world for female-driven genre pictures is pretty much empty. Katniss Everdean, taking her little sister's place in a televised death match so that said sibling may live instead, is a step in the right direction. Simply by occupying a space usually reserved for ripped men or geeky boys, she is an important step in leveling the gender playing field in the realm of studio tentpoles.

Also of note is the fact that, so far, anyway, Lionsgate plans on releasing "The Hunger Games" the old-fashioned way: it will be released in several thousand screens presented in 2D, 35-mm film (or DLP prints). There will be no 3D conversion, nor even an IMAX upgrade (which, to be fair, I'd be less opposed to). Considering that Lionsgate has no other plausible ongoing franchises (unless they get smart and start churning out more of Michael Connelly's "Mickey Haller" legal thrillers), and the field for relatively original (i.e., not based on a well-known comic book or board game) franchises is pretty sparse after next year, Lionsgate is taking a chance. After the middling opening weekends of "X-Men: First Class" and "Cowboys and Aliens," going 2D is almost a risk in the current marketplace. If "The Hunger Games" really does end up approaching the levels of even the first "Twilight" film ($69-million opening, $192-million domestic finish), it will be yet more evidence that, as I always like to say, "It's the movie, stupid." So a win for "The Hunger Games" is a blow against needless 3D conversions.

But most importantly, "The Hunger Games" is just the sort of thing I was discussing a few weeks back. It is an original myth, taken from an original novel, with new characters that can appeal to the youth of today (and their parents, perhaps). It is not an adventure recycled from our childhoods. It is not a big-budget variation on a cartoon that we all watched in the 1980s. It is not a remake or reboot of a 1980s franchise that absolutely no one wanted a redo of ("Short Circuit"? Seriously?). It is not a comic book reboot created solely to retain the rights to a given character. It is something new, something at least somewhat different, and it is the start of what would be a new film mythology for the current generation.

In the 10 years since "Harry Potter and the Sorcerer's Stone" and "The Lord of the Rings: The Fellowship of the Ring" debuted, there have been a number of attempts to mimic their success. The corpses are legion: "The Spiderwick Chronicles," "The Golden Compass," "The Dark Is Rising," "Eragon," "Percy Jackson and the Olympians: The Lightning Thief," etc. They all failed, sometimes spectacularly, where the boy who lived succeeded (I'll believe a sequel for the critical flop and commercial mediocrity that is "Percy Jackson and the Olympians" when I see it). "The Last Airbender" may get a sequel, but the stunningly low quality of the initial film may have mortally wounded the otherwise worthwhile franchise. "The Chronicles of Narnia" films keep hanging on via international muscle, but judging from the films, are there any memorable characters to be found outside maybe Aslan and the White Witch? The one franchise that actually succeeded financially and in the realm of creating new characters is the "Twilight" franchise. But it will be ending in a year's time, arguably a year behind schedule (because the final book was split into two films).

I have not read "The Hunger Games," and I probably will not, wanting to discover these characters at the movies for the first time. But the fan frenzy created by the casting of Katniss Everdeen (Jennifer Lawrence), Peeta Mellark (Josh Hutcherson), Gale Hawthorne (Liam Hemsworth), Effie Trinket (Elizabeth Banks) and Caesar Flickerman (Stanley Tucci... yes!), among others, seems to show a real affection not just for the narrative but for the characters involved. I see in these fans the same affection we share for Hermione Granger and Severus Snape. And, if I may comment on a franchise I have not yet read, that is exactly what this generation of kids, if not every generation of kids, needs: a series of iconic genre characters to call their own. "He-Man" and "She-Ra" were created for me. "Teenage Mutant Ninja Turtles" was created for me. "Gargoyles" was created for me. That so much of our popular culture currently revolves around rehashes of what was intended for our generation ("Transformers," "ThunderKats," etc.), the generation before us ("Star Wars") and/or our parents ("Star Trek") as opposed to the current generation is what makes this newest would-be franchise so important.

The "Harry Potter" series was created for the current generation, which is why its success mattered. It created a whole mythology specifically for the generation that grew up reading those novels. For better or worse, the "Twilight" series accomplished the same thing, to a relative scale. Now that the "Harry Potter" series is at an end and the "Twilight" saga has just over a year left, there will soon be a gaping hole in the world of big-screen mythology. "The Hunger Games," partially by default (the barren wasteland of recycled nostalgia), partially due to the free publicity that comes with being the called "the next big thing," and partially because of its alleged quality, has a shot at being the next great new myth on the silver screen. Right from the start, people have taken to calling "The Hunger Games" "the next 'Twilight'" (purely because it features a female lead, I'd imagine), as if it were a backhanded compliment. But kids need modern cinematic folklore. They needed "Star Wars" and "Indiana Jones" in the 1980s, and they needed "Harry Potter" and "Twilight" in the 2000s. "The Hunger Games" may not be for you or for me. It's a modern myth, written in the present and intended to be enjoyed and cherished by the children growing up right now. It's written today, for the kids of today. And that's why it matters.

 

Follow Scott Mendelson on Twitter: www.twitter.com/ScottMendelson

Arguably the most surprising bit of movie news dropped last week was the admission that Steven Soderbergh would be performing duties as the second-unit dir...
Arguably the most surprising bit of movie news dropped last week was the admission that Steven Soderbergh would be performing duties as the second-unit dir...
 
 
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04:13 PM on 09/15/2011
Have you read The Hunger Games? If not, now's your chance! Check out chapters 1& 2. And if you have, make sure to answer the Fan Club question! https://bitly.com/qTSvBM
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Steve Kettmann
Berlin-based writer
09:40 AM on 08/20/2011
I urge you to reconsider - and read the books. I understand wanting to see the movie(s) fresh, but still, I'm sure you can make it work either way.
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verbalvoodoo
07:26 AM on 08/11/2011
Are you kidding? The Girl Power genre has been a mainstay in pop culture for over a decade. The Dark Angel tv series. Alias.Covert Affairs. The last movie Hannah about a teenage girl super soldier. The new one Columbiana. The Sarah Connor Chronicles. Wonderfalls. And on and on and on. The whole Kung Fu girl power genre has become a cliche! And the cliched character names of the Hunger Games would embarrass a first year writing student. Katniss? Really? About as creative as calling the male leads Buck Manly or Max Payne. The concept is tired and formulaic, the names are hacky.....should be a summer blockbuster!
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Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
10:02 AM on 08/11/2011
Gosh, if only I had discussed the difference between female representation in television versus movies in a different essay. Oh wait...

http://www.huffingtonpost.com/scott-mendelson/why-wonder-woman-belongs_b_817905.html

I dealt with Hanna in a different essay just two weeks ago -

http://www.huffingtonpost.com/scott-mendelson/happily-never-after-the-s_b_912862.html

You know, I put those links in my essays for a reason...
02:22 PM on 08/11/2011
If you did any research, the name Katniss isn't very cliche', at all. It's a classic representation of the main character. Katniss is another name for arrowroot, and the arrow is the heroine's weapon.
And, usually the whole girl power phenomenon is usually tainted with a sexed-up barbie-doll caricature that isn't relatable at all, it's just eye-candy/fanservice for the male audience.
06:12 PM on 08/10/2011
Thank you for pointing out that I -need- Indiana Jones.

Apparently, in a time before movies, thousands of generations of people came of age without blockbusters, but it's honestly hard to imagine what that must have been like.
01:47 PM on 08/10/2011
I'm pissed Hunger Games isn't filming in Michigan :-( thanks a lot rick Snyder.
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Hickspy
World's top researcher of Chicken Pot Pie Theory.
11:36 AM on 08/10/2011
It's important because film franchises based on books sell more books.

And we need to sell more books.
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BlackJAC
It's better to be a black king than a white knight
11:10 AM on 08/10/2011
And yet the general concept was already done with BATTLE ROYALE. And CONGO was directed by the same guy who did all of Spielberg's 2nd unit work.
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Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
12:43 PM on 08/10/2011
I'm actually one of six people who actually enjoyed that one (partially because I thought it was one of his sillier books in the first place).
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Rogan
07:09 PM on 08/10/2011
Seven, man. Though I only saw it once, and I wasn't sober. That's all the defense I have for liking CONGO.
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rwellsrwells
10:21 AM on 08/10/2011
After this article I'm even more worried. Number one, the actors in the production still look much too old, as least for my imaginings of the characters; number tow, a big name second unit director sounds less like a bid for quality than a desperate move to make things better. I liked the books, we'll see about the movies.
10:00 AM on 08/10/2011
The plot seems really stupid, but I'll try to just wait and see for myself.
09:45 AM on 08/10/2011
This series is incredible.
08:55 AM on 08/10/2011
I read The Hunger Games because Stephenie Meyer, the author of the Twilight Series recommended it. I wonder if the Hunger series would have been as successful without this recommendation. I am older than the young people you mention as the targeted audience, and I´m also older than their parents, also mentioned. I think that not reading the books before the movie will make your critique of it less relevant, since the value of a movie, to a lot of people, also involves its treatment of the book that it came from. I include Harry Potter, Twilight, Hunger Games and others in the category of the new mythology that is emerging.
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Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
10:27 AM on 08/10/2011
It's a double-edged sword. As much as I enjoyed the Harry Potter film franchise, there were at least a few entries (notably six and eight) where I liked said film less than I otherwise would have because I took issue with how it was compared to the book. March 2012 is a long way off. I may well toss the first Hunger Games onto my library wait-list by then.
02:25 PM on 08/10/2011
I would highly recommend reading the series before seeing the first movie. It was recommended to me by my niece..a lover of all books and an author herself (she's 16, I'm 36) and the series is wonderful. It has raw emotion and is not at all romancy like Twilight. The characters are unique and I'm actually looking forward to seeing them portrayed on screen. The casting of Lenny Kravitz as Cinna is brilliant. And Haymitch being played by Woody conjurs up images of his character in Kingpin, I can't wait! Read the books...you won't regret it.
04:08 PM on 08/19/2011
If I had known Meyer recommended it, I'd never have bothered with The Hunger Games! I got the series on audiobook and loved it. Looking forward to the films.
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courtb
08:23 AM on 08/10/2011
This was a book that I had read about years ago in Time or Newsweek and thought it sounded really interesting (and original, never having heard of Battle Royale). I finally bought the first book a year ago to bring with me on vacation. I didn't end up reading it while away, but when we returned home, I immediately came down with the flu. The only book I had with me at my boyfriend's parents' house was The Hunger Games, which I read in one day and then proceeded to run out and purchase the other two the following day.

It might not be as well known as Harry Potter (which, to be fair, was not an overnight success either) but it's become quite popular. I know I've recommended it to a variety of friends.
08:21 AM on 08/10/2011
In fairness to 'The Dark is Rising' series, the movie was a hack job butchering of an excellent book. If better care had been taken to translate the book to the screen, it might have worked out better. although I doubt it would have had the staying power of Potter/Hunger Games simply because the books are so old..
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Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
10:29 AM on 08/10/2011
Oh goodness yes. I actually read that series when I was in grade-school. Alas, I don't remember much of it offhand, but I knew enough to know that the Fox adaptation was a cheap disservice to any and all Susan Cooper fans.
01:49 PM on 08/11/2011
So was The Golden Compass.

Hacked by the Studio Execs who couldn't take the anti-religion implications and actions in the HDM series.
07:21 AM on 08/10/2011
Yes, this is not unlike "Battle Royale," which is an absolutely terrific action film and social satire from Japan that basically has the same general premise (it's based on a book and a comic book, as well).
-------------------------------------------------
Battle Royale II was better, more political, more authentic, more poetic.
Time for more benefit of the doubt?
08:32 AM on 08/10/2011
Gotta disagree. Takeshi Kitano's character in the first film created an emotional level that the sequel lacked.
11:06 PM on 08/09/2011
Huff and Entertainment Weekly are trying to push this movie hard as the next Harry Potter. My prediction is they're going to be very disappointed.

Unlike the Potter series, I know very few people interested in these books. Not to say they aren't popular, just that they're definately not going to come close to Potter popularity and no where near Potter box office numbers. My prediction is Golden Compass numbers and unless it's a cheap film, no sequels.
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SteveSFM
politically incorrect left-winger
10:00 AM on 08/10/2011
You're over-relying on anecdotal evidence to reach your conclusion.
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Scott Mendelson
Film critic/pundit for Mendelson's Memos, Valley S
12:45 PM on 08/10/2011
Bloviating pundits who wanted to knock New Line Cinema aside, The Golden Compass grossed $330 million worldwide. I'm sure Lionsgate would be THRILLED with such numbers, especially if the costs are closer to Twilight Saga (around $70 million) than Chronicles of Narnia ($150 million).
02:25 PM on 08/10/2011
I meant US Golden Compass numbers ($70 million) which would be fine at the budget they've given Hunger Games, I suppose.