Sponsorship is an issue that has reached critical mass for both Academy of Nutrition and Dietetics and American Academy of Pediatrics. When your organizations take money from junk food manufacturers it is embarrassing to your members, detrimental to your reputations and harmful to the health of Americans.
The most fragile period of a child's life is in the first 28 days. In these first days, newborns can succumb to birth asphyxia, as well as other issues related to preterm birth or infection. As a neonatologist, I have a strong interest in reducing infant mortality, particularly neonatal mortality, through research, teaching, and clinical practice.