While new technology has presented its share of challenges to arts organizations, the opportunities technology has opened far outpaces the challenges. Indeed, the new and innovative solutions social media offers to the arts is unparalleled.
What is a LYBNT? It is someone who gave Last Year But Not This (year). This is a crucial list in our fundraising strategy. The easiest people to raise money from, in general, are those who have already given to an organization.