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Betty Crocker

How the Cookie Crumbles

Jill S. Tietjen | Posted 09.26.2014 | Women
Jill S. Tietjen

In 1896, Fannie Farmer published her cookbook, The Boston Cooking-School Cook Book, which revolutionized cooking. This was the first cookbook to incorporate accurate measurements for the recipes, which made them possible to replicate.

Betty Crocker, Carmela Soprano, and the Likeability Factor in Fiction

Randy Susan Meyers | Posted 09.04.2014 | Books
Randy Susan Meyers

My job here was done. Making characters as nuanced on the page as we are in real life is one of my priorities. Plus, readers bring their own experiences to fictional characters, to our stories, and to however authors' belief systems color our work.

Betty Crocker Makes Another Awesome Pro-LGBT Move

The Huffington Post | James Nichols | Posted 06.23.2014 | Gay Voices

Well isn't this sweet! Betty Crocker is once again making moves to show their support for the lesbian, gay, bisexual and transgender (LGBT) communi...

4 'Healthwashing' Pitfalls To Watch Out For

Andy Bellatti | Posted 01.23.2014 | Healthy Living
Andy Bellatti

Truly unprocessed food doesn't need to toot its own horn with meaningless call outs and claims, nor is it composed of a litany of ingredients, including artificial flavoring and neon-bright dyes. Above all, remember: The front of a product's packaging is pure marketing -- ingredient lists tell the true tale.

WATCH: Betty Crocker Supports Gay Families With Heartwarming Video

The Huffington Post | James Nichols | Posted 10.11.2013 | Gay Voices

What a sweet surprise, and just in time for National Coming Out Day! Betty Crocker released a heartwarming video today showcasing not only the comp...

The Fake People Behind Your Favorite Foods

The Daily Meal | Posted 08.29.2013 | Taste
The Daily Meal

The mythical namesakes behind some of your favorite foods.

LOOK: Betty Crocker Bakes Up Delicious Support For Gay Marriage In Minnesota

The Huffington Post | Christopher Rudolph | Posted 07.30.2013 | Gay Voices

As Minnesota prepares for gay marriages to become begin this Thursday, August 1, the state's businesses are really taking the cake when it comes to we...

Betty White, Betty Crocker Celebrate 90th Birthday With Triple Chocolate Cake

Posted 01.10.2012 | Home

On Monday, January 16 (8-9:30 p.m. ET) , NBC will air "Betty White's 90th Birthday: A Tribute To America's Golden Girl," in celebration of a major mil...

10 Gift Ideas For Kids Who Cook

Kitchen Daily | Posted 08.31.2012 | Taste

Are your kids always eager to help you cook when dinner time rolls around? Or, at the very least, do they love to eat? If you have a budding chef in y...

Betty Crocker, It's Time to Hang up Your Spoon and Apologize to America!

Margaret Cochran, Ph.D. | Posted 11.22.2011 | Home
Margaret Cochran, Ph.D.

You were always an icon of American cookery, a fail-safe, someone who had my culinary back. And now, well now, it's over!

In Defense of Betty Crocker

Cristen Conger | Posted 05.25.2011 | Home
Cristen Conger

As a kid, I spent hours flipping through my mother's butter-stained Betty Crocker cookbook from circa 1960. I'd sit and salivate at the sight of the s...

Cure? They Don't Want No Stinking Cure!

Christina Pirello | Posted 11.17.2011 | Healthy Living
Christina Pirello

Breast Cancer Awareness Month is about organizations and corporations who prey on women when they are at their most vulnerable, when they're sick, frightened, about to lose a symbol of their womanhood. And we fall for it.