Founders are just like us. It took hard work and heartache to get them where they are today and the journey for the rest of us will not be much different. Here are my top five favorite tips from founders.
Unless you are a big deal, press releases are often useless: If you are Apple or Tesla, the world will cover your press release. If you are Joe Blow or Joe Inc., nobody cares about your new product or service launch.
Being unsettled and wanting more out of life is not a millennial problem or a hipster problem or a "whatever new word marketers are using to describe young people" problem. It's really a problem of being "plugged in" all the time, and never being given the freedom to shut off.
What traits do athletes have that can translate to sales? Quite a few, actually. They know that they have to put in the work at practice to see results in the games. Salespeople have to show the same attention to detail in their accounts.
One reason why the hyperallocation of talent to certain industries, regions and firms goes ignored is that it combines narratives no one wants to talk about. Our economy has progressed from making things to supplying financial services.
Most company owners probably don't want to sell their business right now -- but they want to know they could. That's the theory behind The Sellability Score, an online tool developed by author and serial entrepreneur John Warrillow.
Many transactions in the film industry do not fit within any standard paradigm. No matter how complex (or how simple) a transaction may be, it may always be understood if it is broken down into the three basic elements: Money in, money out and control.
Just as your arteries bring life-giving blood to all parts of your body, so too does your meeting system channel the communication of ideas, solutions, decisions, and so on, that enable your business to run.
Demonstrate that you are always looking out for the client's best interest. Make it clear that finding the right fit is more important that making the sale. If you do these things right, you just might become the vendor they all are hoping will win.
Conflict is hard -- really hard. That is why most people try and avoid it, especially at work. But ignoring it is one of the worse things you can do and can, ultimately, do irrevocable damage to your career.
Use your skills and passions to your advantage. Integrate three of your interests to see what inventive combinations you can generate. For example, I'm an entrepreneurial action sports and hip hop enthusiast who films skateboarding videos while rapping about entrepreneurship.