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Consumers

When Ralph Nader Was the Consumer's Hero

Llewellyn King | Posted 09.11.2014 | Politics
Llewellyn King

Ralph Nader is to blame. It's that simple. I'm not talking about the election of 2000, where his candidacy was enough to hand the presidency to George W. Bush and all that has followed. I'm talking about when Nader went AWOL as the nation's consumer conscience.

Green Is Not Enough: How to Make an Earth Friendly Brand Stand Out

Dr. Alexander Haldemann | Posted 09.09.2014 | Business
Dr. Alexander Haldemann

Deceptive "green washing" claims aside, this is a business trend that is unequivocally good: it's good for the environment, it's good for the consumer, and there is a growing consensus that it's good for business.

The Dictatorship of Consumption

Jacques Attali | Posted 08.27.2014 | Politics
Jacques Attali

Forgetting the real world is never a good omen. It always come to mind. It is therefore urgent to reconnect with it. It is even what we should first teach to children: Commodity consumption should no longer be the ultimate goal of our societies, and all work should be an art of creation. We are far from it.

AmazonSmile: Shop 'Til You Drop and Feel Good About It

Renee C. Herrell | Posted 08.22.2014 | Impact
Renee C. Herrell

Online shopping provides consumers an opportunity to shop 24-hours a day, 7 days a week -- and now they can "do good" around the clock. Amazon, the Seattle-based online retailer, is making the next move in online giving.

Losing the Plot

Michael Ramah | Posted 08.18.2014 | Business
Michael Ramah

I don't want to spoil the party, but no matter how overused and meaningless it becomes, the word "narrative" actually has a very specific definition. And its meaning is entirely, critically relevant to effective branding and consumer engagement.

How to Keep Your Car from Becoming a High-Tech Death Trap

Jeff Fox | Posted 08.11.2014 | Technology
Jeff Fox

What if driving your car exposed you to the tender mercies of online criminals the same way that using a credit card at Target last fall did?

Understanding the Implications of Consumer Empowerment in Health Care

Renée Richardson Gosline | Posted 07.31.2014 | Healthy Living
Renée Richardson Gosline

The days of the passive patient and omnipotent Marcus Welby-like physician are long gone. Since the 1990s, consumer empowerment in health care has bee...

Shopping for Your Health Care: Can You Tell if the Price Is Right?

Joshua Liao | Posted 07.31.2014 | Healthy Living
Joshua Liao

I believe in a tomorrow with more transparency and greater consumer awareness; one with troves of information at our fingertips; one where we can make health decisions with our eyes open. So for all of their limitations, the most recent Medicare releases are steps in the right direction.

The Most Expensive Gas in America? Unfortunately, I Think I Found it...

Paul LaRosa | Posted 09.02.2014 | Travel
Paul LaRosa

This is a photo from my vacation last week along the Northern California coast. The scenery was spectacular, the food was good and, as a bonus, I be...

Facebook's Experiment Reveals A Much Deeper Problem With The Internet Today

Tarun Wadhwa | Posted 09.02.2014 | Technology
Tarun Wadhwa

It's not hard to demonize Facebook for their actions, but this problem is the same with every major company on the Internet today. The current relationship between consumers and Internet companies is unsustainable.

Senior Identity Theft Is On The Rise: How to Protect Yourself

NextAdvisor.com | Posted 09.01.2014 | Fifty
NextAdvisor.com

In the past, people in their 20's have reported the most identity theft complaints to the FTC. However, in the past three years, there has been a shift from 20-somethings to people ages 50 and older.

Here's a Media Insight: the Experts Are Clueless

Robert Marich | Posted 08.26.2014 | Media
Robert Marich

In 1977, a reputable media researcher speaking to a convention of theater owners predicted that competition from the then-embryonic cable TV business would wipe out U.S. cinema by the mid-1980s. What happened?

The Fastest Launch of Any Company, Part One

Steve Mariotti | Posted 08.13.2014 | Business
Steve Mariotti

J.D. Power, or Dave, the founder of J.D. Power and Associates has spent decades not only building a successful global company, but also revolutionizing how consumers access information about product quality.

They're Not Buying It -- Because They're Not Buying It

John Friedman | Posted 08.11.2014 | Business
John Friedman

It is a familiar lament of companies wishing to find a market for environmentally and socially responsible (such as fair trade) goods -- the majority of consumers simply will not pay a premium for these items.

#AOLBUILD Speaker Series Hosts Top Brand Builder, PepsiCo's Brad Jakeman

AOL BUILD | Posted 08.06.2014 | Business
AOL BUILD

"Remaining cohesive among all brands starts by asking, What's the core brand idea you want to communicate?" PepsiCo's Brad Jakeman told AOLers gathered in the New York office last Friday afternoon.

Here's What You Need To Know About The New Nutrition Labels

Helen Agresti RD | Posted 07.20.2014 | Healthy Living
Helen Agresti RD

Accurate and reliable information is crucial to help the fight against childhood obesity and the many health problems it causes. The new food label will provide that information.

Congress Feeling Pressure to Pull Plug on TV Set top Box Choices

Edward J. Black | Posted 07.11.2014 | Technology
Edward J. Black

If we let incumbent companies pressure lawmakers for policies that crush the business model of newcomers, it chips away at the climate of innovation and the resolve of everyone to fight such short-sighted plans.

Does Facebook Know Your Location? Not for Long With Location Sentry's App

James Grundvig | Posted 06.23.2014 | Technology
James Grundvig

As the smartphone industry considers adding a 'kill-switch' for mobile devices to curb their theft, law enforcement officials crow that manufacturers ...

To the Allegiant Ticket Agent Who Assigned Me Seat 36F

Amy Roost | Posted 06.21.2014 | Travel
Amy Roost

Dear Jeanette, I'm sorry I complained and spoke to you in a nasty tone of voice when checking in four hours before my flight on Friday. It's just t...

3 Memorable Ways to Launch a Product to Wow Customers

Cassie Hughes | Posted 06.11.2014 | Business
Cassie Hughes

What many marketers don't understand is that how you get a product to consumers is equally important to their initial, hands-on experience.

Why The Minimum Wage Should Really Be Raised To $15 An Hour

Robert Reich | Posted 04.08.2014 | Politics
Robert Reich

$10.10 isn't enough to lift all workers and their families out of poverty. Most low-wage workers aren't young teenagers; they're major breadwinners for their families, and many are women. And they and their families need a higher minimum.

Rule Mandating Rear View Camera in Vehicles Will Save Lives

Rep. Jan Schakowsky | Posted 06.06.2014 | Politics
Rep. Jan Schakowsky

Consumers won a landmark victory last week: Starting in 2018 all new vehicles will be required to enable drivers to see what is directly behind them when they back up. This major consumer win was hard fought, and for good reason. It will save two lives each week.

Is Social Media Now Part of the CEO's Job?

Alice Korngold | Posted 06.02.2014 | Business
Alice Korngold

Consumers, employees, investors, and members of the broader community look to a company's top leader to understand what that company stands for -- in good times and in bad. With social media, CEOs have a unique opportunity to be tell their story directly, immediately, and openly.

A Wolf in Sheep's Clothing: Duke Energy Goes After Solar in South Carolina

Anne Smart | Posted 06.02.2014 | Green
Anne Smart

Remember your childhood fables? A wolf in sheep's clothing is still a wolf. These monopoly utilities disguising themselves as solar advocates are still just monopolies looking out for their bottom lines.

Why Is Google Finishing My Sentences, and Facebook Reading My Mind?

Russell C. Smith | Posted 05.24.2014 | Technology
Russell C. Smith

I wish Google would stop thinking it knows what we're thinking. It doesn't. It's often ludicrously off base, and usually simply annoying. Obviously not what they were going for.