Some brands are holding their breaths while others are diving head-first into the social media pool, hanging on for dear life to both their budgets and resources while trying to navigate the many platforms that continue to emerge.

The search features in Google Plus are extremely robust. You can search public posts, posted shared with you, Personal Profiles (the parts that are public or shared with you), Pages and Sparks.

Philip Parker's "content extruder" has written tens of thousands of books, created a directory of tropical plants that didn't exist and has radio beaming out to farmers in poor third-world nations -- all of which is fully automated.

Defenders of expanded copyright restrictions imply that content owners have been on a losing streak and have few tools at their disposal. Wrong.