The real danger here is that the food industry knows exactly how to sweet-talk health professionals -- and their respective organizations -- into joining their ranks in order to be "part of the solution."
Today the poor line up for Powerball tickets, the middle class over-trade their stock portfolio. Both are bad bets made by people that don't have better options. Why not give young people guidance when they start to deal themselves their hand?
One year ago, Frito-Lay promised that "approximately 50 percent of its product portfolio will be made with all natural ingredients, including three of its biggest brands," Lays, Tositos, and SunChips. What does that mean?