The veggie burger has often been dismissed as laughable imitation of the classic hamburger, with a foundational ingredient missing. While this may have been true in the past, things have started to change for the meatless version of this American classic.
Having Chris Lilly on your grilling team is the same thing as having Texas Rangers Josh Hamilton teach your kids a thing or two about baseball. Or having Beyonce and Jay Z swing by for your weekly singing lesson.
The time to break out your slightly rusty, charcoal-laced grill has come. And while Americans are busy firing up their swank, larger-than-life cookers and grilling up organic bison burgers and flame-kissed baby back ribs, other cultures heat up their own version of a barbecue.
With our typical proteins' prices on the rise, the question is whether, as the culture of our population shifts to a more diverse ethnic mix, will popular protein sources from around the world end up on supermarket shelves?