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The Road to Hell for Any Brand Is Paved With Guaranteed Marketing Results

Lee Traupel | Posted 12.21.2014 | Business
Lee Traupel

Great marketing is iterative and subject to lots of variables. "Guaranteed results" are inherently time limited and the negative economic bias that's set up at the outset means there is no budget or time for iteration.

Why You Are Wasting Your Time on Social Media (and How to Fix It!)

Nika Stewart | Posted 12.18.2014 | Small Business
Nika Stewart

If you try to have a presence on too many networks, you dilute your efforts and end up delivering -- and receiving -- very little.

4 Steps To Building A Killer LinkedIn Profile

Next Avenue | Joshua Waldman | Posted 12.16.2014 | Fifty

SPECIAL FROM Next Avenue By Joshua Waldman As a professional LinkedIn profile writer, our company often gets clients who have been consultants o...

Fight Content Smog to Win Fame, Fortune and Your Dog's Undying Love

Lee Traupel | Posted 12.13.2014 | Business
Lee Traupel

Scratch any millennial geek today and "disintermediation" will bubble to the surface immediately. For good reason. Our world is being redefined as never before. It's the new digital world order and here is quick review for brands in need of refreshment.

Top 10 Christmas Gifts for Building Business Relationships

David Bradford | Posted 12.12.2014 | Business
David Bradford

Martin Luther King, Jr once said: "Everybody can be great... because anyone can serve." Regardless of your circumstance in life, you have the capacity to bless the life of another through service. One form of service is giving a meaningful gift at this time of year.

How to Use LinkedIn to Build Your Thought Leadership

Catriona Pollard | Posted 12.11.2014 | Business
Catriona Pollard

Brainstorm a range of creative angles you can take on your topics and prepare material to use in the future. It won't be beneficial to comment on everything in a LinkedIn group; take the time to choose your key areas and stick to them.

People Really Dig Working In Media

The Huffington Post | Leigh Weingus | Posted 12.11.2014 | Media

Exciting news for anyone considering a career in media: As it turns out, people in the industry really love their jobs. Glassdoor this week release...

Making a Difference!

Myra Demeter | Posted 12.10.2014 | Fifty
Myra Demeter

LinkedIn is a professional network but I still thought it was unusual that he used my title. I was hesitant about accepting his invite because I was unsure it was genuine. I decided to write a short note back, asking him to remind me when and where I had him in my class.

10 Things to Do Before You Graduate

FindSpark | Posted 12.09.2014 | College
FindSpark

For most people, college goes by in a blink of an eye. Through all the studying and projects, you need to make sure that you get the most out of those four years. Here are the 10 things I believe all students should do before walking across that stage and getting their diploma.

Speed to Market is Essential for Success in the Digital Age

Lee Traupel | Posted 12.16.2014 | Business
Lee Traupel

There's an old Gypsy saying heard around the campfire: "speed can be a friend or your enemy." This is so applicable to small to mid sized companies today. Rapid change and global markets are defining how business grow and compete.

Are You Connection Worthy? Managing Your LinkedIn Presence

Intern Queen Campus Ambassadors | Posted 12.02.2014 | College
Intern Queen Campus Ambassadors

By following these basic tips you will be not only be looking more professional, but acting more professional. Your network will expand properly and you will definitely be the connection worth having on LinkedIn!

Great Content Is Embedded in Your Business DNA

Lee Traupel | Posted 11.26.2014 | Small Business
Lee Traupel

Involve your entire organization whether it's five or fifty people: great content ideas come in all shapes and sizes: admins, customers, channel partners, sales, support, customer service and/or exec staff.

The Characters You Follow On Twitter

Sajeel Qureshi | Posted 11.26.2014 | Small Business
Sajeel Qureshi

Twitter lies. There are definitely more than 140 characters allowed in the Twittersphere. Here are some of the many idiots and characters that you follow on Twitter.

The Secret Lives of LinkedIn Users

Brian Hanley | Posted 11.25.2014 | Comedy
Brian Hanley

I have over 1,250 LinkedIn connections. Most people would consider me an active LinkedIn user. Still, I don't have the faintest idea what I'm doing on LinkedIn. In search of answers, I surveyed hundreds of fellow users.

What President Obama's Immigration Reform Speech Says About Us

Maya Mathias | Posted 11.25.2014 | Politics
Maya Mathias

When America, a country that globally champions the ideals of democracy and freedom, starts to develop political apathy of this magnitude, it compromises its ability to inspire other countries on the world stage, or to attract foreign business investment to its shores.

Networking at Thanksgiving in 5 Steps

Carlota Zimmerman | Posted 11.20.2014 | Small Business
Carlota Zimmerman

Whaaaat? Networking on Thanksgiving? Carlota, you (charming) succubus, you better check yourself before you wreck yourself. Thanksgiving is for emotio...

Fight Content Starvation With Savvy Publishing Tactics

Lee Traupel | Posted 12.16.2014 | Small Business
Lee Traupel

So, you just uploaded some great content to your blog post and shared it across you social accounts expecting a signal back from the universe. But nothing: a ping with no echo.

Four Critical Marketing Strategies for Growing Your Business

Lee Traupel | Posted 11.18.2014 | Small Business
Lee Traupel

Digital Oxygen starts and ends with design, with smart content woven into the mix. What's on your critical short list and what can you pushback til...

Facebook Is Secretly Developing A LinkedIn Competitor: Report

Reuters | Posted 11.18.2014 | Technology

(Reuters) - Facebook Inc is secretly working on a new website called "Facebook at Work" that would allow users to keep their personal profile separate...

LinkedIn and Your Resume: Strong Job Search Success Team

Susan P. Joyce | Posted 11.17.2014 | Business
Susan P. Joyce

One of the interesting things I've discovered in my discussions with recruiters and employers is that employers often compare the job seeker's resume and cover letter with that job seeker's LinkedIn Profile. If they don't support each other, your chance at a job is greatly diminished.

Outsourcing Warren Buffet's First Job to Social Media

Shastri Purushotma | Posted 11.12.2014 | Technology
Shastri Purushotma

This transformation in the distribution of content is still at a relatively early stage, as the tools for corporations are only now coming into place. But it's obvious this wave will be massive and rapid.

Be a Mobile Superhero (Hint: All You Have to Do Is Find Your Hidden Superpower)

Tomer Cohen | Posted 11.12.2014 | Technology
Tomer Cohen

Mobile-savvy companies embrace the complexities of mobile and transform those into competitive advantages. The best ones go beyond mobile-first.

A League of His Own: How Lewis Howes Went From Pro Athlete to Thriving Entrepreneur

John Corcoran | Posted 11.12.2014 | Business
John Corcoran

Lewis Howes is a former professional football player who turned a career-ending injury into a springboard into entrepreneurship. Starting with nothing but an obsession to learn about business and marketing, he has since built a multi-million dollar media empire.

Tech Nirvana: Don't Take a Knife to a Gunfight

Lee Traupel | Posted 12.16.2014 | Business
Lee Traupel

Today's shiny markets wrapped in social media and buffed with billion-dollar valuations are a false line on the horizon for non-tech-savvy brands. ...

The Three Phases of Transformational Change

Hari Kalymnios | Posted 11.10.2014 | Healthy Living
Hari Kalymnios

If you are doing something radically different from the norm, pushing your comfort zone boundaries and looking to make a few waves, learn to recognize where you are in the three stages of transformation.