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China 2014: Too Little, Too Late for Newbies

Tom Doctoroff | Posted 01.23.2014 | Business
Tom Doctoroff

2014 will be the year leaders of consumer goods producers realize that it may be too late to enter China. If you haven't established significant scale already, you probably never will. The PRC will not be an option for turbo-charging future growth plans for current non-players.