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Myhrvold

On Rocky IV, Modernist Cuisine, and Keeping the (Kitchen) Romance Alive

Elizabeth Gunnison | Posted 06.05.2011 | Food
Elizabeth Gunnison

Maybe cooking, like athletics, can be divided into two camps: the rationalists and the romantics. Ivan Drago is Nathan Mhyrold; Rocky is Julia Child.

Real Artists Ship

Margaret Heffernan | Posted 05.25.2011 | Business
Margaret Heffernan

Whichever innovation guru you read, you won't find references to customers. But nothing compares to the creativity that could come from consumers if companies only knew how to talk to them.