My hope is that National Geographic's wonderful photographs bring the predicament of this critically endangered cat to a new audience who, like most Iranians a decade ago, had never heard of the cheetah's existence in the country.
A wire snare is cheap to make, easy to set and deadly for big cats. One recent victim close to my heart is a leopard called Ngoye. She is the central character of a project I started 10 years ago in Phinda, South Africa -- Panthera's Munyawana Leopard Project.
Shooting a big cat in the name of "sport" nauseates me; I've spent a career working to conserve the world's great cats. Yet I question the effort to list the African lion under the Endangered Species Act.