Pepsi

Pepsi Pledges $20 Million For Community Projects

Posted 11.09.2009 | Impact


NEW YORK (AP) -- PepsiCo Inc., looking to freshen up the image of its namesake soda, is pledging to pay at least $20 million for projects people creat...

Food Lobby Mobilizes, As Soda Tax Bubbles Up

HuffPost Investigative Fund | Posted 11.05.2009 | Green


By Christine Spolar, Huffington Post Investigative Fund and Joseph Eaton, Staff Writer, Center for Public Integrity Washington lobbyists have been en...

PepsiCo's $1.26 Billion Case: How Did This Happen?

businessinsider.com | Erin Geiger Smith|Oct. 28, 2009, 8:02 AM |8 | Posted 10.29.2009 | Business


PepsiCo has been hit with a $1.26 billion judgment for failing to respond -- at all -- to a lawsuit. If someone sues you and you fail to show up, the ...

PepsiCo's $1.26 BILLION Case: Two Men Claim Pepsi Stole Their Idea To Sell Bottled Water

Posted 10.29.2009 | Business


MILWAUKEE (AP) -- Two men who claim PepsiCo stole their idea to sell bottled water sued the snack and drink maker in Wisconsin and won a $1.26 billion...

Pat Gillespie: 77-Year-Old Man Beats Up Mugger With 2-Liter Bottle Of Pepsi

Posted 10.26.2009 | Business


Pepsi may have received some unintentional branding boost last week when a Flint, Michigan man used a soda bottle to ward off an attacker. Pat Gillesp...

PepsiCo Removes iPhone App Under Criticism

AP | EMILY FREDRIX | Posted 10.22.2009 | Technology


MILWAUKEE — PepsiCo Inc. has removed the iPhone application that promised to help men "score" with different types of women about a week after i...

How to Lose Dates and Influence Losers - App Style

Jessica Rovello | Posted 10.21.2009 | Technology


Jessica Rovello

We all know women shouldn't be bucketed neatly into 24 stereotypes. It's objectifying. But haven't we to some extent brought this on ourselves?

'AMP UP Before You Score': Twitter Users Reject Pepsi's Apology For "Sexist" iPhone App

Posted 10.13.2009 | Technology


Pepsi apologized for its "sexist" iPhone app, "AMP UP Before Your Score," in response to the backlash of criticism that greeted the app's release. Bu...

'AMP UP Before You Score': Pepsi Apologizes For App That Helps Guys Score Chicks, Brag About It (UPDATED, VIDEO)

Posted 10.12.2009 | Technology


Watch video below Pepsi has just come out with an iPhone app called "AMP UP Before You Score" that offers to help guys "get lucky" with 24 differen...

The Pepsi Generation: Fat, Poorer and Diabetic

Joel Epstein | Posted 09.25.2009 | Living


Joel Epstein

With the link between soda and obesity now conclusive, consider the damage being done to our children. There should be a fee on soda and other sweetened beverages.

Games That Give - Sudoku Never Felt So Good

Jonathan Daniel Harris | Posted 09.18.2009 | Impact


Games That Give has a simple motto: "You Play. We Donate. No Catch." That really is how it works. They sell advertising on their site, you play games...

Good News: It's Catching On

Caroline Walker | Posted 09.06.2009 | Living


Caroline Walker

Wanting to re-frame issues in a good light isn't just idealism; it's responsible business and effective persuasion. It's a little bit of subliminal manipulation -- all good as far as I'm concerned.

Disrespecting the Bing

Eric Dezenhall | Posted 06.29.2009 | Business


Eric Dezenhall

Pepsi annexed graphic elements of the Obama campaign's logo. Mario Lavandeira lifted the name of an exhibitionist heiress, gave it a Latino twist, and emerged with staggering success. The appropriation of brands is epidemic, and the Internet is only making it worse.

Top 50 US Renewable Energy Consumers (SLIDESHOW)

Huffington Post, EPA | Dave Burdick | Posted 05.29.2009 | Green


The EPA released a list of the top 50 organizations buying renewable energy in partnership with them. One or two took me by surprise -- New York Unive...

Pepsi Suing Coca-Cola Over Powerade Ads

AP | EMILY FREDRIX | Posted 05.15.2009 | Business


MILWAUKEE — PepsiCo Inc. sued rival Coca-Cola Co. on Monday over ads for a new version of Coca-Cola's sports drink Powerade, saying the campaign...

Coke: Obama Administration's Drink Of Choice

Time | Posted 03.30.2009 | Politics


In apparent homage to the new President, PepsiCo has plastered the sides of buses and bus stops in the nation's capital with slogans like "Yes You Can...

India: Cow Urine Soft Drink, Gau Jal, To Be Launched As Coke Alternative

Huffington Post | Jessica Gusman | Posted 03.14.2009 | World


India's Hindu nationalist movement is working on creating a new soft drink to rival Coca-Cola and Pepsi. The main ingredient? Cow urine. The Time...

Will Arnett To Host Online Super Bowl Party

Huffington Post | Posted 03.01.2009 | Comedy


Will Arnett (and maybe Andy Richter?) are hosting an online party this Sunday on Pepsi's Website, refresheverything.com. He welcomes people who have ...

Leading the New Political Evolution in Advertising

Danny Groner | Posted 12.18.2008 | Media


Danny Groner

Both the media and President-elect Obama's strategists have worked -- hopefully independently -- to transform the man into a brand

50 Most Powerful Women

Fortune | Jessica Shambora and Beth Kowitt | Posted 10.30.2008 | Business


Talk about drama! Our 11th annual list is dominated by firsts (first woman to run a major U.S. oil company), superlatives (youngest honoree ever) and ...

Super Bowl XLII Ads Sell Well Despite Economy: Pepsi, CareerBuilder In, GM Out (VIDEO)

Wall Street Journal | Stephanie Kang and Suzanne Vranica | Posted 10.13.2008 | Business


Marketers may be tightening their belts amid the economic downturn, but you'd never know it from the sale of Super Bowl ads. The National Football Le...

Green Edge 7 - Bottled Water and the Fiji Flap

John Tepper Marlin | Posted 09.28.2008 | Green


John Tepper Marlin

The Fiji flap is a surreal poster-child for the global trafficking in bottled water. Ten local bottlers (#1 is Fiji Water) fill Chinese-manufactured b...

Madonna Turns 50: Wither Feminism?

Philip N. Cohen | Posted 09.13.2008 | Entertainment


Philip N. Cohen

During the first decade of her megastarhood, Madonna perfected not only the arts of pop music, bothering feminists, and arousing boys (and girls), but the ability to use feminism to generate controversy.

Coke Muscles In On Arabian Pepsi Territory

Los Angeles Times | Raed Rafei | Posted 03.28.2008 | Business


Prompted by a recent surge of prosperity in the Middle East, the giant American beverage companies have engaged in a fierce race to win the soft-drink...

Justin Timberlake Superbowl Ad: Crotch-Slamming Sneak Peak

Huffington Post | YouTube | Posted 03.28.2008 | Entertainment


It's probably going to be one of the biggest ads this Superbowl, but you don't really come away with much. Sure, he kind of makes fun of his loverboy ...