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Product Placement

Is Mad Men the Ultimate in Product Placement?

Vivian Norris de Montaigu | Posted 11.29.2009 | Entertainment

Read More: Drug Rehabeconomy, Americana, Mad Men, Sex in the City, Bay Watch, Usa, Export, Product Placement, Eurotrash, Dallas, Vegas, Blue Chip, Entertainment News
Vivian Norris de Montaigu

What ad men did to America was make us into consumers. And that is what brought us down. Maybe Mad Men will help us understand what went so terribly wrong so that we might do it better this time around.

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UK TV To Allow Product Placements

Guardian | Jo Adetunji | Posted 11.14.2009 | Media

Read More: British TV, Product Placement, United Kingdom, Product Placement UK, Media News

But while product placement is rife in film, British television programmes have long had to make up fictional products, such as pints of Newton & Ridl...

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"Ugly Wudi," Chinese "Ugly Betty," One Long Product Placement

AdAge | Produced by | Posted 06.28.2009 | Media

Read More: Chinese Ugly Betty, Ugly Betty, Ugly Wudi, Product Placement, Media News

As it goes into its third season as a smash TV hit across the mainland, the Chinese version of "Ugly Betty" is also pioneering new levels of product-p...

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Automakers Push Key Vehicles Through Fall TV Shows

AP | BREE FOWLER | Posted 11.13.2008 | Media

Read More: Product Placement, Car Product Placements, Media News

NEW YORK — In this fall's TV season, a secret agent speeds around in a Chevrolet Camaro, a man tries to save the world with the help of a Dodge ...

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Networks Tell FCC: Don't Regulate Product Placements

Variety | William Triplett | Posted 10.25.2008 | Media

Read More: Fcc, Mpaa, FCC Product Placement, Product Placements, Product Placement, Media News

The MPAA, the parent companies of the Big Four nets and other biz heavyweights have told the Federal Communications Commission that there's no need fo...

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Product Placement Down 14.8% But Still Incredibly Prevalent

New York Times | Stuart Elliott | Posted 10.17.2008 | Media

Read More: Product Placements, Product Placement, Media News

The number of product placements on television declined in the first half of the year, according to a report, but the reason does not seem to be becau...

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Chris Brown's Hit Song, "Forever," Also a Wrigley's Gum Commercial is a Hard Piece to Swallow

Nina Spezzaferro | Posted 08.07.2008 | Business

Read More: Media News, Chris Brown, Product Placement, Wrigleys, Business News
Nina Spezzaferro

My first reaction was disgust and outrage at having been deceived yet fascination at how Wrigley was able to get a "jingle" all the way to the top of the pop charts.

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Product Placement Comes To TV News

New York Times | Stephanie Clifford | Posted 07.30.2008 | Media

Read More: KVVU Las Vegas, Product Placements Tv News, KVVU Las Vegas Mcdonalds, Product Placement, Product Placements, TV News Mcdonalds, Media News

Name-brand products make regular appearances on television shows, where they are typically written into a drama, comedy or reality program. "American ...

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FCC Says It May Crack Down On Product Placements In TV Shows

AP | JOHN DUNBAR | Posted 07.05.2008 | Media

Read More: Fcc, Product Placement, FCC Product Placement, Federal Communications Commission, Media News

WASHINGTON — A stealthy form of advertising in which products are featured on television shows as props and even woven into story lines has draw...

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Ad Industry Increasingly Relying On 'Branded Entertainment' To Market Products

New York Times | LOUISE STORY | Posted 03.28.2008 | Business

Read More: Fcc, Pepsi, Product Placement, Advertising, Federal Communications Commission, Business News

Advertising is often like a game of cat and mouse. Consumers try as hard as they can to run away from sales pitches and commercial jingles, so markete...

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