The meltdown at Michigan following back-to-back home losses and the severe mishandling of concussed quarterback Shane Morris left the realm of my "passion" and entered the world of "profession." I may have a love for football, but my career is in communications.
We need to create new, interesting, and authentic communications for our audiences. We can't just slap our name on the news of the day and call it a blog; and we can't just slap our twist on someone else's work and expect it to make us stand out.
Shell is running out of places to hide. Today, LEGO announced it will be ending its 50-year relationship with the oil company after millions of people around the world called on the toymaker to put the partnership on ice.
Putting a film out there through the festival circuit is labyrinthine, and way more work than it really has any right to be. I've done it twice, and I realized that I have a ton of information to convey that will be helpful to people going through this process for the first time.
I'm an introvert. But you say, "You're in PR. How can that be true?" I have successfully navigated my career as an introvert, but recently, it really struck home that being an introvert as an entrepreneur does have its constant challenges.
Money is tight, especially as you continue to build your startup. We know as well as the next entrepreneur that the bottom line is always top of mind. However, there are a few particular areas in which you should focus on early to secure future success.
If you have ever posted a news link to Facebook, Twitter or Instagram, then you have participated in the social sharing ecosystem which is overtaking traditional channels as the most powerful way to distribute information.
Though I've never met him, I really do owe a debt to Joey Skaggs. There is something undeniably affirming about his work that somehow worked it way into my life and a long career - conjuring a crafty idea, one that you have a creative passion for.