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Search Engine Optimization

5 Simple Ways To Improve Your SEO Today

Courtney Seiter | Posted 07.05.2014 | Small Business
Courtney Seiter

You don't have to know everything about SEO to start reaping the benefits of it. There are some small but important search engine optimization chan...

Small Business Owners' Most Frequently-Asked Questions About Online Presence

David L. Brown | Posted 07.01.2014 | Small Business
David L. Brown

If you could ask an online expert about maximizing your small business' online presence, what would you ask? As the leader of a company that has more ...

The Definitive On-Page Optimization Guide

Jonathan Long | Posted 06.22.2014 | Small Business
Jonathan Long

You can throw large budgets at link building and content marketing but if the on-page optimization is not up to par then the website will never reach its full potential in the search engine results.

The Best Place to Hide a Dead Body is Page Two of Google

Chad Pollitt | Posted 06.17.2014 | Business
Chad Pollitt

The title of this post is quite attention-grabbing and packs a powerful message. It certainly caught my attention when the quote was dropped on inboun...

Gifts, Social Media and Online Privacy

Jeremy Harris Lipschultz | Posted 04.27.2014 | Technology
Jeremy Harris Lipschultz

Raise your hand if you have ever purchased the wrong gift. The $60 billion annually spent in the United States on unwanted presents is a frustrating problem that can be solved, Fligoo CEO and startup co-founder Lucas Olmedo says.

Search Optimization Lessons From Sochi Olympics

Julio Fernandez | Posted 04.26.2014 | Technology
Julio Fernandez

After the London 2012 Summer Olympic Games, I wrote for The Huffington Post Five Tips for Athletes and Brands to Improve Their Online Profiles. With...

5 Reasons to Add Slideshows to Your Content Marketing Campaign - and How to Do It Right

Jayson DeMers | Posted 04.27.2014 | Business
Jayson DeMers

Most people respond to visual content, and they respond strongly. Marketers know that, which is why they use images, videos, and infographics online.

Guest Blogging Dead? Not Even Close

Jayson DeMers | Posted 04.20.2014 | Business
Jayson DeMers

In the end, building links is really about engaging in a strategic content marketing campaign. That means publishing awesome content, both on your website and off your website.

The Online Jungle: What's the Future for Organic Search Rankings?

Jayson DeMers | Posted 04.13.2014 | Business
Jayson DeMers

The advent of Big Data has encouraged developers to connect those bits of information to real results. Increasingly, web analytics has moved from functioning as a weathervane to actually changing web rankings in a direct way.

Video's Hidden 'Secret Sauce' Marketers Need To Know

Scott MacFarland | Posted 03.25.2014 | Business
Scott MacFarland

When a video is produced and shared, it has many benefits. Video has several powerful characteristics that make it a great storytelling medium. What we tend to forget is that SEO and quality score are also impacted.

Get Your Blog On! The Important Role Blogging Plays in Business Development

Loolwa Khazzoom | Posted 02.23.2014 | Business
Loolwa Khazzoom

Blogging can help market your business, since blog posts can be shared across multiple social networks. If others find your blog post helpful, your post just might get a whole lot of eyeballs on it.

5 Tips for Successful Online Marketing

Loolwa Khazzoom | Posted 02.16.2014 | Business
Loolwa Khazzoom

I recently became acquainted with online marketing strategist Shane Jones, after he left a comment on one of my previous posts. I read through his sit...

Five Hard Truths about Content Marketing for 2014

Jayson DeMers | Posted 02.12.2014 | Business
Jayson DeMers

I'll debunk some of the myths of content marketing in order to help clarify what it is, how to execute it properly, and how to measure its effectiveness.

Your Guide to Common SEO Penalties and How to Recover From Them

Jayson DeMers | Posted 02.03.2014 | Business
Jayson DeMers

What if you build it, and no one comes? A great website, that is. Many times, a lack of website traffic is due to common mistakes that cause the search engines to penalize you.

Looking for SEO? Create Content, Be Social

Daniel Newman | Posted 02.03.2014 | Business
Daniel Newman

Take everything you have ever heard about SEO and chuck it!

Local SEO: 5 Tips to Conquer Your Local Market

Jonathan Long | Posted 01.25.2014 | Small Business
Jonathan Long

What can local businesses all over do to get their business at the top of local search results? They can start by following these 5 local SEO tips.

Why Your Business Needs to be Found on Mobile Devices [Infographic]

Jonathan Long | Posted 01.23.2014 | Small Business
Jonathan Long

As a business owner you need to welcome the smartphone with open arms if you haven't already, because your customers aren't going to be putting them down any time soon! Take a look around and try to NOT see someone clutching onto his or her smartphone for dear life.

5 Tips for Successful Content Marketing

Jonathan Long | Posted 01.23.2014 | Small Business
Jonathan Long

These actions include social sharing, newsletter registrations, lead capture form submissions, online purchases, phone calls and physical business location visits.

8 Menu Items that Optimize Your Website

Loolwa Khazzoom | Posted 01.23.2014 | Business
Loolwa Khazzoom

One of the ways to optimize your website is by making it easy to navigate, so that people stay on it and engage with your content. Think of menu tabs on websites as labels on kitchen cabinets.

Why Your Business Should Be Using Infographics

Jonathan Long | Posted 11.03.2013 | Business
Jonathan Long

The benefits of using a infographic content and design service are numerous and as a business owner you should really consider adding it to your content marketing strategy.

5 Steps to Optimizing Your Website for Search Engines

Loolwa Khazzoom | Posted 12.24.2013 | Business
Loolwa Khazzoom

How are you going to stand out from the fray and get your website on the first page of a search on topic? Here are 5 steps to optimizing your website for search engines.

4 Digital Mediums That Convert Local Consumers Into Buyers

Jonathan Long | Posted 10.28.2013 | Business
Jonathan Long

If you are a local business owner then toss your traditional marketing out the window and focus on these four digital mediums. Your revenue and profits will thank you later.

Did Edward Snowden Kill the Search Engine Optimization Industry?

Chad Pollitt | Posted 11.29.2013 | Technology
Chad Pollitt

This past week has contained a couple of heart-skipping declarations for the SEO industry. The most recent was Google's announcement of its latest algorithm update -- Hummingbird.

5 Free Ways for Small Businesses to Establish an Internet Presence

Brian Penny | Posted 11.26.2013 | Small Business
Brian Penny

We live in an age in which jockeying for position in search results has become a big business. As a small business, you may wonder what this means to you and your business.

6 Reasons Why Your Online Business Might be Struggling

Don Dodds | Posted 11.17.2013 | Business
Don Dodds

You started out with a fantastic idea, so why isn't your business performing the way you thought it would? Let's look at six common barriers to online business success.