Strategic Planning

Your Strategic Plan -- Dead or Alive? Nine Ways to Make It Live

Ray Gagnon | Posted 05.02.2012

Ray Gagnon

Going about it the right way and being serious about the result can buy you a critical organization asset: an articulated framework of ideas that rationalizes everything you do and results in greater focus and synergy across your entire enterprise.

How to Keep the Flame and Not Be Seen as a Torch Bearer

John Friedman | Posted 05.04.2012

John Friedman

Building a coalition of the passionate and idealistic people within the organization is not enough -- in fact, it can be detrimental if people see your cadre as a band of zealots rather than committed and dedicated business professionals.

2012: Your Marketing Department's New Look

John Fox | Posted 02.29.2012

John Fox

No doubt, 2011 was the tipping point for the marketing department. Marketing automation, content marketing and analytics entered boardroom conversatio...

A Most Unstable Summer

Michael Kaiser | Posted 09.24.2011

Michael Kaiser

Virtually every American arts organization is dealing with the residual effects of several years of deep recession, but many of my international Fellows are dealing with far more difficult and dangerous situations.

Why SMX Echo is the Leading Multicultural Social Media Monitoring Tool

Ramon Nuez | Posted 05.25.2011

Ramon Nuez

I had the great pleasure of meeting Claudia Goffan about a year ago. I quickly realized that Claudia was an incredibly talented and driven person. Sh...