People in Asia and Africa are leading the way in how they access and use their cell phones. It's amazing to see someone living in a mud hut, with oil lamps for lighting, and there's a cell phone on the table.
Instead of having content generated in studios, financed with giant bankrolls, and distributed to the masses on a limited number of channels, SaysMe is encouraging you to attack the media world asymmetrically.
McCain has joked that the media is "his base" of support. It was a funny line, but there is a truth at its core: the media has been hard on Obama but unbelievably light on McCain. And this has to stop. Now.