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Trademarks

'Comfyballs' Underwear Denied Trademark Because 'Balls'

The Huffington Post | Harry Bradford | Posted 12.11.2014 | Business

A Norwegian apparel company has little left to say besides "balls!" after its trademark application for men's underwear was denied by the U.S. Patent ...

Demystifying Law: How LegalZoom Uses Technology to Make Law Affordable

Ondi Timoner | Posted 11.20.2014 | Technology
Ondi Timoner

In our latest episode for A TOTAL DISRUPTION we speak with all four founders of LegalZoom to learn how they were able to succeed against all odds. This episode is a fantastic example of perseverance, grit and the dedication required to build a company from nothing.

Disney Launches Trademark War With Another Big Mouse

The Huffington Post | Emily Thomas | Posted 09.04.2014 | Entertainment

Disney’s got a big bone to pick with another big-eared mouse. Internationally known DJ and producer Deadmau5 is applying for a U.S. trademark of...

ALS Association Withdraws Ice Bucket Challenge Trademark Applications Amid Backlash

The Huffington Post | Robbie Couch | Posted 09.02.2014 | Impact

The ALS Association has withdrawn applications to trademark the terms "ice bucket challenge" and "ALS ice bucket challenge," after steps taken to clai...

Top 3 Mistakes Newbie Entrepreneurs Make and Their Solutions

Darilyn Aquino | Posted 10.28.2014 | Business
Darilyn Aquino

In the current entrepreneurship boom we are experiencing nowadays, it is quite common that novice business owners -- as well as those with more experience -- make very frequent mistakes due to a lack of legal counseling and experience.

Can You Trademark a Sound?

Deborah Sweeney | Posted 09.30.2014 | Business
Deborah Sweeney

The first successful application for a sound mark was registered in 1978 and was filed by NBC. Thirty-five years out, it is still a notoriously long and difficult process. So when I'm asked by another business owner if they can trademark a sound, I always have to give a "yes, but..." answer for the following reasons.

Establishing a Solid Legal Foundation for Your Business: Trademarks

Genavieve Shingle | Posted 09.08.2014 | Business
Genavieve Shingle

Before a trademark application is filed, a thorough and professional search should be conducted to rule out the likelihood of a competing mark already in commerce.

Emily Swanson

The Most Popular Alternative Name For The Washington Football Team Is...

HuffingtonPost.com | Emily Swanson | Posted 06.23.2014 | Politics

WASHINGTON -- Most people don't think the Washington Redskins should change the team's name, but if the team ever decides to do the decent thing, Amer...

Court Rules Against Offensive Trademarks

Reuters | Diane Bartz | Posted 05.15.2014 | Religion

(Reuters) - A U.S. appeals court on Tuesday upheld a decision to refuse to allow the owners of a website titled "Stop! Islamization of America" to tra...

Defy Description

Marc Hershon | Posted 05.10.2014 | Business
Marc Hershon

Your brand name should be the one thing competitors can't take away from you. That's not the case if your name is too descriptive. The Trademark Trial...

"LogoGate": The Identical Logo Fiasco

Alona Elkayam | Posted 01.27.2014 | Business
Alona Elkayam

Two companies in industries that overlap, Mutual Mobile and SquareSpace, have identical logos. This is worse than Emma Stone's 2012 Oscar dress that Nicole Kidman wore five years earlier.

When Brand Power Backfires

Catherine Richardson | Posted 07.13.2013 | Business
Catherine Richardson

Hoover is classic example of a brand who's success ultimately lead to its demise, as so many of us now say we're "hoovering" when we're using a Dyson. Google is a dangerously long way down this slippery slope.

New Research Finds Correlation Between Trademark Registration and Economy

Drew Hendricks | Posted 07.07.2013 | Business
Drew Hendricks

Dr. Quinton Nottingham, statistician and Associate Professor in the Department of Business Information Technology at Virginia Tech, has established that a rise in trademark registration correlates to a rise in the stock market. The Dow, NASDAQ and the S&P all increase with increased corporate activity.

Brands in the Buff

Catherine Richardson | Posted 05.15.2013 | Business
Catherine Richardson

Brands make a huge effort to ensure that consumers recognise and remember their name and their products. As a result we are constantly bombarded with new names and advertising campaigns.

Pardon My French, Quebec, But Your Language Laws Are Ridiculous

Gregg S. Lipman | Posted 03.05.2013 | Business
Gregg S. Lipman

So nice of you to offer these suggestions, Quebec. But do you really think that Walmart is going to become Le Magasin Walmart just for your shoppers? Even the "real" French are less stringent about their language laws -- and that's saying a lot.

Gangnam-Style... Vodka?

Posted 12.28.2012 | Home

HuffPost Food's relationship with the whole "Gangnam-style" trend is probably a lot like most others' relationship with the social phenomenon inspired...

Dave Jamieson

Unions To 'Unionmade' Apparel Maker: You're Fakers

HuffingtonPost.com | Dave Jamieson | Posted 12.03.2012 | Business

The leading federation for organized labor has sent a stern cease-and-desist letter to "Unionmade," the trendy apparel maker whose products, it turns ...

America's Strangest Trademark Attempts

The Huffington Post | Alice Hines and Harry Bradford | Posted 10.08.2012 | Business

Trademark fights are no joke, even when they're over smiley faces. Over the years, companies large and small have attempted to lock down catchphras...

WATCH: Is This Restaurant's Name 'Immoral'?

Posted 05.09.2012 | Miami

Not even a lucky name has been helpful for a West Palm Beach restaurant scheduled to open next month. Modern Asian joint Fuku was denied a trademar...

Ron Dicker

Busted! Lawyers Go After Linsanity Weed

HuffingtonPost.com | Ron Dicker | Posted 03.22.2012 | Business

Warning to marijuana shops selling Linsanity weed: Your buzzkill has arrived. Jeremy Lin's legal team has sent a flurry of cease-and-desist letters...

Looks Like A Go For Michael Jordan Lawsuit, After All

The Huffington Post | Ron Dicker | Posted 03.01.2012 | Business

Michael Jordan has found a Chinese court that will play ball with his trademark lawsuit, after all. The NBA hall of famer says his suit against Ch...

Number of Women Patent Holders Surge

Karin Kamp | Posted 05.01.2012 | Business
Karin Kamp

While talk of patents and trademarks may not be the sexiest topic out there, knowing the ins and outs of both is key for women business-owners.

Ron Dicker

Jeremy Lin Applies For Linsanity Trademark

HuffingtonPost.com | Ron Dicker | Posted 02.18.2012 | Business

Jeremy Lin is going on offense to protect Linsanity. The Knicks sensation this week applied for trademark rights to Linsanity, The Huffington Post ...

Occupy Wall Street Protesters Ordered To Temporarily Leave Zuccotti Park

AP/The Huffington Post | Posted 11.15.2011 | New York

The Associated Press NEW YORK (AP) -- Occupy Wall Street protesters have been ordered to leave Zuccotti Park, their longtime encampment in Lower Ma...

Police Arrest 5 At Occupy Atlanta Protest

AP | ERRIN HAINES | Posted 01.07.2012 | Business

ATLANTA — Atlanta protesters aren't going quietly, despite warnings from police and the mayor. In the latest act of defiance, five people were arres...