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Todd Brewster

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President and CEO? Beware of the "Businessman in Chief"

Posted: 03/ 1/2012 3:30 pm

Back in the early 1970s, a professor at the Harvard Business School introduced a public sector case study for class discussion: the students were asked to analyze the paper flow in the office of then-U.S. Senator Ted Kennedy.

The topic being an unusual one -- studies of private enterprise, not the public sector, serving, of course, as the school's bread and butter -- one student objected, asking the instructor what a study of political office could possibly teach them about the workings of modern industry. "Well, you never know," he responded. "Someday, one of you may be president of the United States." This being the day of Richard Nixon, the cut-up in the front row threw both his hands up in a double "V" for victory, a familiar Nixonian pose, and laughter consumed the room.

That student was George W. Bush, who today holds the distinction as the only graduate of Harvard Business School to ever reach the White House. Indeed, Bush is also the only president to have earned an MBA, all of which may tell us something about the indifferent relationship between success in business and success in politics.

Still, in an election season in which the Republican frontrunner, Gov. Mitt Romney, has been brandishing his business credentials as making him well-suited for tackling the problems of Washington, the question lingers: Does business really teach anything that can be utilized in the Oval Office? And when choosing a president, should we look upon business experience as an asset?

A quick scan of the professions of former presidents provides some striking lessons. There are two occupations which predominate -- law and the military -- while business, farming and academia are distant followers. A study of businessmen who have occupied the White House is even more compelling.

Harry Truman owned and operated a men's clothing store in Kansas City, Missouri, before the Great Depression took it down and he entered politics. Warren Harding was a newspaper publisher, trading ink for personal and political favors, before he became a fixture in Ohio state politics, and Herbert Hoover was a mining engineer who earned millions and masterminded the relief effort following World War I, then served as Calvin Coolidge's Commerce Secretary on the way to becoming president in 1929. That, of course, was the year when the nation promptly slid into the worst economic calamity in American history. Among these three, only Truman -- the least accomplished businessman of the three -- is looked upon as a qualified success.

The appeal of a businessman-politician is fairly clear: in a world of gray hues, we think of business as refreshingly black and white -- you either make a profit or you don't. You succeed or you go belly up. Successful businessmen carry the "take charge," "can do," "suffer no fools" kind of attitude that seems well-suited to mastering big problems. (Think of the more recent appeal of Ross Perot, Lee Iacocca or -- shudder -- Donald Trump). But that superficial characterization overlooks some critical differences between business and politics.

Where business is an autocracy, governance relies on the consent of the people. Where a corporate chief executive runs an enterprise at his personal whim (more or less, depending upon the nature of his Board of Directors), the president in our democratic system has two coequal branches of government with which to contend. A business exists to sell something to people; a government exists to provide essential services to people.

A good business looks for the most effective and cost-conscious way to tackle a problem, but governments cannot only consider such efficiencies. Think, for instance, of how much money it would save the country if our defense industry was a private sector operation, engaged to carry out dangerous missions in our name. In the Iraq War, we began to do just that with companies like Blackwater (now Xe Services) handling some sensitive security operations. By employing around 160,000 "contractors" (many observers preferred the franker term "mercenaries") to aid in the post-war occupation, the plan may have conserved resources -- and saved face for those, like Defense Secretary Donald Rumsfeld, who rejected General Eric Shinseki's appeal for more troops -- but it resulted in scenes like the devastating raid in Nisour Square, Baghdad, where contractors, leading a convoy, opened fire on civilians and killed 17. An army in all but name.

Similarly, we might benefit by transferring some of the bookkeeping and call center operations of government services -- Social Security, Medicare even the IRS -- to low-paid workers in Third World countries, much like Nike and Apple or dozens of other large American companies do. But unlike business, a government must measure efficiency against equity; cost-cutting against accountability; productivity against justice. That may be one of the reasons why law, not business, has been the favored profession of our political leaders -- the profession that many businessmen know only as the guy down the hallway in the corporate counsel's office who tells you that you can't do something. Businesses deal with consumers because they have money to spend, but they do not care about those who do not. Why would they? But governments cannot ignore the helpless, the indigent, the sick, the needy.

Back in 1992 the businessman H. Ross Perot built a third-party challenge to the two establishment candidates -- George H. W. Bush and Bill Clinton -- on his reputation as a swashbuckling businessman, ready to take Washington by surprise. But a brief national flirtation faded the more the nation got to know him. First, there was the candidate's recommendation that everyone read his favorite book on the leadership secrets of that great democrat, Attila the Hun. Then he went on national television and told Larry King that it would be better for everyone if we got rid of Congress and turned the decision-making of government over to an electronic town hall. Georgia Congressman Newt Gingrich, then the Minority Whip, had a response to that. "Mussolini," he said, would love it."

Todd Brewster is the Director of the National Constitution Center's Peter Jennings Project and the Center for Oral History at West Point.

 

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Back in the early 1970s, a professor at the Harvard Business School introduced a public sector case study for class discussion: the students were asked to analyze the paper flow in the office of then-...
Back in the early 1970s, a professor at the Harvard Business School introduced a public sector case study for class discussion: the students were asked to analyze the paper flow in the office of then-...
 
 
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04:06 AM on 03/08/2012
Even with the differences between business and government, there still needs to be proficiency and efficiency in governmental programs and the ability to tell if a program is fulfilling its purpose. There also needs to be a basic understanding of how our complex economic system works, so we aren't always plagued with unintended consequences. Finally, there has to be the temperament to say no to a Congress, be it R or D, that always seems to insist on spending more than it has. There's a reason the Constitution gives the President veto power.
12:12 PM on 03/02/2012
I agree that government isn't like a business, but part of the issue is that government is trying to run more parts of the economy that are like a business and government has never learned the lessons of more successful organizations because they don't have to. A measure of business efficiency is overhead (what is the proportion of direct versus indirect costs). If you look at the FAA (one of the better agencies) it has one administrative staffer for every 3.5 FAA employees -- and one for every 1.5 air traffic controllers -- a full 28 percent of its staff in administrative occupations. If you looked at Amtrak you would have a seizure. As the government expands beyond its traditional role of keeping the peace, enforcing contracts etc. the lawyers who are very skilled at drafting rules of law (perhaps less so at drafting a tax code) are venturing beyond their experience...with the demonstrated results of the Post Office etc.. So we either need some new skills in government or we need government to govern and not manage.
06:24 PM on 03/01/2012
Romney's never run a business in his life. Never hired nor supervised workers, never planned inventory, never supervised the running of a day-to-day business. The only "business" experience Mitt Romney has is playing with Wall Street funny money.
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Bart DePalma
Bart DePalma
05:31 PM on 03/01/2012
Business teaches political leaders nothing about how to enact legislation through Congress or (more importantly these days) how to run the behemoth bureaucracy.

Business experience theoretically teaches political leaders what policies harm business and thus the economy.

Under our original free market government, such experience would be of limited use.

However, in our progressive and often socialist government attempting to direct our economy, such experience might be of more benefit to help a president to determine what government interventions to end to limit government imposed economic damage.
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alumcreek
sorry to see humanity repeating errors ad nauseam
05:03 PM on 03/01/2012
IN 2001 all the right wing pundits crowed about the first MBA, CEO president. After about a year no one mentioned it again since it was obvious that the MBA was bought and paid for and that W never earned it.

Mitt's view of the profitability and desireability of bankruptcies is much akin to a vulture's eye view of an animal that stumbled more than once, delicious meals ahead.
04:18 PM on 03/01/2012
What a bunch or BS!! Romney has business and government sector background. He also ran the Olympics. If you recall he was a governor for 4 years. Combination of those could help. Bush was also a governor for 8 not just MBA.

In comparison Obama was in the Senate for 2 years, most of which he was campaiging!! Yet none of you were concerned. But overall we have had more Presidents with law degrees. What has it gotten us: 15 trillion in debt and a host of other problems.
03:56 PM on 03/01/2012
"... governments cannot ignore the helpless, the indigent, the sick, the needy."

I'm going to go out on a limb and guess that baggers and other Ayn Rand worshippers will have a different perspective.
08:35 PM on 03/01/2012
Indeed. They'll claim that these people *choose* to be that way. Their reasoning is as follows: they live in America, therefore they have equal opportunities to be successful. Because they aren't successful, it is therefore a choice not to take advantage of those opportunities.

It has a sick internal logic that is flawless....*if* you believe that they really have a fair shot. Sadly, reality suggests otherwise.
04:15 AM on 03/08/2012
helping the helpless, the indigent, the sick, and the needy can be efficient as easily as it can be inefficient. In fact, if you efficiently run a welfare program, you will be able to help more of the helpless, the indigent, the sick, and the needy. If you run it inefficiently, or do not take care to avoid fraud and abuse, you can't help nearly as many of the helpless, the indigent, the sick, and the needy. So, if your goal is to help the helpless, the indigent, the sick, and the needy, best to have someone that actually knows how to run a business so more of the helpless, the indigent, the sick, and the needy can be helped. Making agencies accountable for how they spend the money they are given will result in the most people being helped. That seems to be something the politicians don't understand. For every person who fraudulently receives welfare, another person who actually needs it is denied. Every agency that mismanages its budget deprives the helpless, the indigent, the sick, and the needy of the help they deserve. Get the point?