Andy Ellwood: Prestige Companies and Geolocal Targeting
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Andy Ellwood: Prestige Companies and Geolocal Targeting
The explosive growth of mobile device usage and proliferation of applications presents a new, dynamic landscape for prestige marketing and commerce.
The strategies, tools, rules of engagement, and metrics present marketing and digital professionals with a series of challenges that are best distilled into one question: "What do I do now?"
Date: Wed, 23 Jun 2010 11:50:00 -0700
Location: New York, NY, NYU Stern School of Business, L2
Program and discussion: http://fora.tv/2010/06/23/Andy_Ellwood_Prestige_Companies_and_Geolocal_Targeting
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| FORA.tv Posted: 07- 8-10 06:45 PM