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Wray Herbert

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'Likes Long Walks in the Woods on Autumn Days'

Posted: 02/14/2012 5:44 pm

Valentine's Day is for many just a cruel reminder that they have not yet found the love of their life, their soul mate, their life partner. And let's face it: finding that special person can be tough in 21st-century America. The village matchmakers are long gone, along with the villages themselves, and most of us are spread far and wide, without the traditional networks of family and old friends.

That's why millions are turning to online dating services, which promise to use math and science to find people dates -- and often more than dates, life partners. But how reliable are these popular services, and the matchmaking algorithms they use? A new and exhaustive study of these online matchmakers -- and of romantic prediction in general -- raises real doubts about these services' methods and results. But this critique goes beyond eHarmony, Match.com, and Chemistry.com. It questions the entire enterprise of predicting lasting love for any two people who have never met.

Five psychological scientists at five universities spent a year distilling and analyzing more than 400 scientific studies related to dating, romance, and marriage, to determine what traits are measurable and valuable in successful matchmaking. The effort was headed up by Eli Finkel of Northwestern University, and the resulting analysis is discouraging for anyone who is gambling on these Internet dating services. But the bottom line of the study, published last week in the journal Psychological Science in the Public Interest, is that no third party -- not your sister or best pal or the matchmaker of yore -- would do much better in finding you your soul mate.

The scientists identify three broad categories of information that matchmakers might use to match people up for lifelong relationships: quality of personal interaction, life circumstances, and individual traits and attitudes. All three are important in determining whether a romantic relationship thrives or fails, the scientists say, but in reality much of this vital information is inaccessible or ignored.

Take personal interactions, for instance. This is everything about how two people are with each other -- the way they talk, or don't; how critical or kind they tend to be; how distant or intimate; how good at resolving disputes. Clearly this is important stuff in any relationship -- arguably the most important -- but as Finkel and colleagues point out, it plays no part at all in online matchmaking. Think about it. These matchmaking formulas are designed to predict romantic outcomes for two people who have never met -- complete strangers -- so how could they possibly factor in such interactive qualities? The short answer is that they don't, but neither do other, more traditional matchmakers. Your sister may have seen you and a potential partner in action, independently, so she can at least imagine the two of you together and make an educated guess about your dynamic -- but it's just a guess.

Traditional matchmakers also have a slight advantage over computers when it comes to weighing life circumstances. Some of the best predictors of romantic and marital success are things beyond our control -- social and economic status, for example. Some of this could in theory be known ahead of time -- before two people meet -- and factored into a prediction. But the fact is, online matchmakers don't pay much attention to economic and financial issues. Nor do they factor in crucially important life stresses -- including unanticipated stress from losing a job, or chronic illness, infertility, a flood or cyclone. These things are unknowable in advance, and even things that are knowable -- life alcohol abuse or family pathology -- are hidden from online matchmakers. Traditional matchmakers have a better chance of knowing some of these circumstances in advance, but even your sister can't predict a factory closing or the onset of cancer.

So that leaves individual traits, which is really all that these online matchmakers have to work with. These traits include not only personality -- outgoing, shy, daring, gloomy -- but also views and attitudes and values. Do Ron Paul's politics resonate for you? How about Thai food? Long walks in the woods? Online services are well equipped to gather a lot of this kind of information and to match up strangers who share such interests and values.

But how important are these things, really? Does matching up on tastes and preferences predict long-term satisfaction as a couple? Probably not, the scientists conclude. Most of the online matchmaking services match people up based on the assumption that similarity is important to relationship success, but the existing studies of this theory are mixed in their findings and not easily interpretable. For one thing, it's not at all clear which dimensions of similarity are important. You may both like those long walks in the woods but have very different tastes in food or politics. What trumps what in the search for compatibility?

Electronic matchmaking's preoccupation with compatibility may itself be a problem, these scientists conclude. More important than compatibility, they suggest, is something called relationship aptitude. Aptitude is the constellation of traits, preferences, and personal history that makes a person more likely to have good relationships in general -- not necessarily with a specific other person. One of the most robust findings from relationship science is that the capacity for intimate relationships is a relatively stable quality in individuals -- regardless of partner -- as is the incapacity. That all-important trait may not show up in preferences for Thai food, libertarian politics, or autumn strolls. That's what used to be called good character, which no matchmaking algorithm can possibly capture.

 
 
 

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Valentine's Day is for many just a cruel reminder that they have not yet found the love of their life, their soul mate, their life partner. And let's face it: finding that special person can be tough ...
Valentine's Day is for many just a cruel reminder that they have not yet found the love of their life, their soul mate, their life partner. And let's face it: finding that special person can be tough ...
 
 
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Freethinking American
Reason begets humanity for humanity
08:07 AM on 02/17/2012
Would be interesting to see a matchmaking website developed that divides the population into classes (primarily education and income) and matches based on that. You know, like real life.
07:39 PM on 02/15/2012
What do you need the matchmaking algorithm for to begin with? As long as the site presents a large enough number of individuals to you who are looking for a relationship (short term, mid term, long term, emotional or even just purely physical), you are guaranteed to find someone you will like and can try to connect to. After that initial introduction nobody and nothing can help you, anyway. If you are "just not there, yet", the other person will pick it up very quickly, and then they will bail out. Which is still better than the case in which he or she doesn't and two people are wasting time and emotions on something that just can't work.
05:09 PM on 02/15/2012
Computers are incapable of recognizing soul mate compatibility as they lack souls. Matchmaking is complex even with human "professionals", where odds of success are...about 50%? Two people have similar traits so all their associates think they're perfect for each other; turns out they feel a mutual aversion; or opposites whom everyone knows will never attract fall passionately in love. It depends on so many variables. With computers it's just a gamble; pick a stranger out of the hat. The relationship sites are scary. I completed profiles a couple of times, but when "matches" flowed in with photos of unknown men, some asking direct questions, I chickened out and felt guilty for wasting their time.
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Joey Blau
sharp and factual analysis
02:31 PM on 02/15/2012
I met my girlfriend on a dating site. It was not a "matching" site. you could search for people... she sent me an email... we met...

love at first site... dating almost 2 years.
01:10 PM on 02/15/2012
"A new and exhaustive study of these online matchmakers.....questions the entire enterprise of predicting lasting love for two people who have never met"

Alternately...without access to an "exhaustive study".......one could just use COMMON SENSE.
tm
12:50 PM on 02/15/2012
I met my wife of 6 years through on-line dating. It is a very hard way to meet someone. It just does not work most of the time. I dated my wife for about 3 months before I knew we had something more than just dating. For me the man, there needs to be a pursuit. This part is missing with on-line dating.
Anyway I would have been single for life if I did not try this. I am currently 59. I am considered handsome by most women. I still never came close to finding someone.
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cj7874
The truth will be drowned in a sea of irrevelance
04:24 PM on 02/16/2012
wait, didn't you "found" your wife???
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Madame Tiffany
11:26 AM on 02/15/2012
Where to start? My daughter who divorced after 17 years of marriage went on E harmony followed by Match.com. After about a year and ready to give up she found her Mr. Wright ( real name). So what did we learn from the online dating? It is just an easier way to reach out with more feelers for what you are looking for. HOWEVER..there is a great deal of misrepresentation and false information. Starting with pictures. Some people think that if they put up a picture from their 20's it will attract. Well that is starting off on the wrong foot. And once you show up and are looking older than Methuselah, it makes for an awkward evening.Albeit the last...still awkward.
There is a process that must always unfold in any relationship. The computers are only programed to offer what the person has put into it. And so all the science and technology can never replace the familiarity that comes with getting to know a person. The online dating is merely the door. It says "Dating potentials this way". But then it is the same courting and dining that will determine the path from there. It is in the face to face, not virtual dating, that one finds out if they are suited. And that remains the same!
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peachfuzz
my favorite color is pinko
10:21 AM on 02/15/2012
Online dating could be improved if daters were reviewed and rated like Netflix movies & Amazon products. You not only would you learn about one party, you'd learn about both by how the interview was written.
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Jonnie Quilcy
10:18 AM on 02/15/2012
Any idiot who has used online dating even once knows that nothing matters til you meet. Chemistry is everything, But online dating gives you a much larger pool of prospects, with interests and goals that match yours. You still have to do the work of kissing frogs but it's better than sitting at home waiting for the prince to arrive.
09:31 AM on 02/15/2012
The premise of on line dating as described here is wrong..............It's purpose is not, despite what the companies involved claim, to find that perfect someone...........It's purpose is to provide you with a venue that may lead to finding that perfect someone...................In other words, it is a place to find "sales leads" which, in the area of selling, is not a garantee of a sale.................The dating site gives you the lead and then you must go out and determine if the "product" is the right fit.............The biggest problem I've found is not with people who lie about their appearence..............After all, as you get older (50s) you get more forgiving. The problem I've found is the lies about lifestyle............Too many women (my only experiences) claim their interests regularly include things they may have done once in their life (perhaps on a whim or dare in their younger years) but so as not to admit they are quiet homebodies they claim they want to meet someone who rides Harleys, sky dives and takes world cruises..............Yeah, wait a sec while I grab my passport and parachute.
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Jonnie Quilcy
10:19 AM on 02/15/2012
yes!
02:09 AM on 02/15/2012
Not exactly a surprise. One thing they don't mention is the lying and distortion. Its hard to imagine how compatibility and other factors are going to predict success if everyone lies all the time. No one is going to say they have mental and physical health issues, money trouble, are at least 100 lbs overweight and have a disabled son (like a certain person I know who has used these sites). At least if you meet them through friends you will know at least some of this before you go on a date.
07:45 PM on 02/15/2012
"No one is going to say they have mental and physical health issues..."

That just shows that you don't know very many honest people. On the other hand, the honest people you are looking for would hardly be attracted to someone who would pre-judge them based on such shallow criteria.

:-)
12:38 AM on 02/16/2012
I don't think you have ever looked at one of these dating sites. And physical and mental health is not what I would consider shallow. Over 100 lbs overweight would be shallow. My point was that if people lie about all these characteristics, its hardly surprising that they would be poor predictors of successful relationships.
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09:04 PM on 02/14/2012
Having used several of these sites , I have yet to be seriously successful . THere have been some near misses and some , relationships that have had value . You cannot predict sexual attraction , and the buildup can be overwhelming , and when your own projections wear off , you may not have caught the fish you thought you did .
07:52 PM on 02/14/2012
Beneath statistical generalizations the mask of social conformity, individual people, individual couples, and individual families are quirkily ... individual. I don't doubt that some solid relationships come out of these services, but probably no more than come of aggregating singles fairly randomly; at a dance, at the office, in an outdoor activity, etc.
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Mitchell Horton
03:15 PM on 02/15/2012
Except the aggregate millions
07:50 PM on 02/15/2012
That's why the divorce rate is now around 50%... with most of those marriages having been blessed by much more "conventional" cultural institutions like families, churches and high school. We probably just have to get used to it... staying with the same person for life is a lot harder when life lasts 85 years than when it lasted about 35...