At the same time, boomers are seizing on a mounting body of evidence that suggests that brains contain more plasticity than previously thought, and many people are taking matters into their own hands, doing brain fitness exercises with the same intensity with which they attack a treadmill.
Decaying brains, or the fear thereof, have inspired a mini-industry of brain health products -- not just supplements like coenzyme Q10, ginseng and bacopa, but computer-based fitter-brain products as well.
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