With Sunday night's seventh game of the American League Championship Series drawing record ratings for TBS, Fox Sports is hoping that some of that magic rubs off on the World Series.
Good luck.
The matchup between the Philadelphia Phillies and Tampa Bay Rays, however exciting in terms of baseball purism, isn't likely to set the TV ratings world afire. In fact, some fear it could be the lowest-rated World Series ever.
"You could hear the groans coming up because it isn't the Red Sox-Dodgers," said Aaron Cohen, chief media negotiator at New York-based ad buyer Horizon Media.
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