01/26/2009 05:12 am ET Updated May 25, 2011

BLACK FRIDAY II Extreme Measures: JC Penney Offered Wake-Up Calls!

J.C. Penney Co. is offering free wake-up calls to rouse department-store shoppers at 5:30 a.m. Friday. From the time the store opens until 1 p.m., the stores will offer 100 "doorbuster" deals, twice as many as last year, including 50% off Ralph Lauren-designed American Living sportswear line, 70% off gold and sterling-silver jewelry and juniors holiday sweaters for $9.99.

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