TECH
05/24/2010 05:12 am ET Updated May 25, 2011

How Apple And 12 Other Tech Companies Got Their Names

Finding a name for a company is sort of like finding a name for a band: all the good ones seem to be taken already.

Furthermore, while it might not be what actually matters about what you do, all creators have a sense that it matters. Plus there's the matter of finding (or buying) the domain name(s).

As you'll see, even some of the biggest tech giants got their names kind of at random, so even if you pick out something that might sound stupid, it might not kill you.

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