COMEDY
06/19/2010 10:11 am ET Updated May 25, 2011

The 6 Most Insanely Misguided Attempts At Viral Marketing

The goal for marketing types in the Internet age is a "viral" ad campaign. You pull off some publicity stunt, there's tons of coverage on the internet, you wind up with millions of eyeballs for virtually no cost.

But viral campaigns are all about pushing the envelope. You have to shock people to get their attention, and this is where the potential for disaster lies.

Awful, hilarious disaster.

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