07/14/2010 09:09 am ET Updated Dec 06, 2017

Pete Carroll Carves Book Into Restaurant Booth (PHOTO)

Football season is still more than a month away, and Seattle Seahawks coach Pete Carroll is on the road promoting the paperback edition of his book "Win Forever." The controversial coach who has a history of putting Twitter to bizarre use did it again, posting a photo of his latest promotional technique. The former USC head coach carved his book title into a bathroom stall restaurant booth, tweeting, "We left our mark in the back corner booth at @burgerjointnyc..."

Scroll down for the photo.

(UPDATE: The restaurant in question welcomes visitors to add their own message to the booths.)

LOOK: (via Dr. Saturday)