LA
06/30/2011 11:42 am ET Updated Aug 30, 2011

405 Closure: Celebs Enlisted To Help Tweet About The Highway Closure

In an effort to alert motorists to the traffic nightmare that might arrive when the 405 Freeway is closed next month, officials have pulled out all the stops: Press conferences, advertising, email blasts and warning messages on seemingly every electronic freeway message sign in the region.

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