01/23/2012 03:49 pm ET Updated Mar 24, 2012 Domain For Sale

The Wisconsin man who has owned is selling the domain name and hoping to get up to $1 million for it. "[Francis Diederich] bought the domain back in 1994 or 1995 and always thought he would do something with it, but he never developed it," says broker John Cribb, who is handling the sale. (The site is currently a newspaper website directory.) "He turned down big money for it in the old days -- he had offers of $750,000 and $1 million," says Cribb. "My guess is that somewhere between $400,000 and a million is what he'd like to get now." Cribb says appears as the first or second result in a Google search for newspapers. (The New York Times, he notes, owns || The press release is after the jump.