Ryan Lochte has managed to eclipse the celebrity of his torso. Not through stunning athletic prowess, mind you, but gold-medal-worthy douchebaggery. With the help of his $25,000 red, white and blue diamond grill and surfer-bro, oft-hashtagged catchphrase of “Jeah,” the celebrated pinup boy of the 2012 games has been transformed into a joke the size of an Olympic swimming pool.
Oh #jeah, #LochteNation backlash is in full effect.
Jezebel has enumerated the top 10 reasons he’s “America’s Sexiest Douchebag” (“he calls himself a ‘rock star,’” “he’s fratty as fuck”). New York magazine compiled some of his most memorable tweets, including philosophical gems like, “Always reach for the moon cuz if u slip up u will still be a star!! #Jeah,” and horrific misspelling like, “Rocks, paper, siccor…….. .” Complex magazine concocted a parodic slide show titled “Ryan Lochte’s Guide to Looking Like an Olympic Douchebag” (tip numero uno: “Beanies are perfect 24/7. They’re like a swim cap, but you know, for land”). And BuzzFeed put together a video of his finest head-scratching interview moments (the standout: “What defines me? [Thoughtful pause] Ryan Lochte“).