Latino Grocery Chains Profit While Industry As A Whole Slumps

Latino Supermarkets Boom, While The Industry As A Whole Slumps
CHICAGO - JUNE 4: A former Avanza worker walks through the parking lot past blank ad boards outside an Avanza supermarket June 4, 2004 in Chicago. Nash Finch Co., which owns the Avanza Hispanic grocery stores is closing 21 of its stores in June including their two supermarkets in Chicago. This particular Avanza supermarket, as well as the other Chicago store, closed June 3. (Photo by Tim Boyle/Getty Images)
CHICAGO - JUNE 4: A former Avanza worker walks through the parking lot past blank ad boards outside an Avanza supermarket June 4, 2004 in Chicago. Nash Finch Co., which owns the Avanza Hispanic grocery stores is closing 21 of its stores in June including their two supermarkets in Chicago. This particular Avanza supermarket, as well as the other Chicago store, closed June 3. (Photo by Tim Boyle/Getty Images)

SAN DIEGO Customers are raving about the recently opened Northgate Gonzalez supermarket in San Diego’s Barrio Logan.

“I bring my aunt here to get all the Mexican products,” Pati Chavez said in Spanish as she packed her shopping cart with the day’s purchases.

Trapped between a shipyard and one of California’s busiest highways, Barrio Logan residents used to have almost nowhere nearby to purchase fresh fruits, meats and vegetables. So neighbors were ecstatic when the Anaheim-based supermarket chain decided to build a big, airy store on an empty lot here.

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