Behind Soda Industry's Win, A Phalanx Of Sponsored Minority Groups

Battle Against Big Soda Ban Prompted Unlikely Alliances

The decision by a New York State judge striking down the Bloomberg administration’s ban on large, sugary drinks this week was not just a high-profile victory for the soda companies in their pitched battle against anti-obesity policies that are aimed at their products. It was also a victory for the industry’s steadfast, if surprising, allies: advocacy groups representing the very communities hit hardest by the obesity epidemic.

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