Thirty Seconds To Mars takes a trip "Up in the Air" for a new lyric video.
In the video (shown above) for the band's single, "Up in the Air," the lyrics for the song are shown on footage taken by the International Space Station. The electric colors of the video are set to the tempo of the song, displaying the lyrics on the face of the Earth.
Led by Jared Leto, Thirty Seconds to Mars used an interesting tactic to market "Up in the Air," by sending the song into space. With the help of NASA and SpaceX, "Up in the Air" was launched from Cape Canaveral aboard a Falcon 9 rocket, set to land at the International Space Station.
"It's about power, it's about control," Leto recently said of the song in an interview with MTV. "It's about getting to a point in your life where you're ready to let go and move on and become the better version of yourself, the self-actualized version of yourself."
"Up in the Air" began its trip around the world from the early production stages, as the song was written and recorded in various locations around the world including parts of Europe, California, and India.
"Up in the Air" is the first single off of Thirty Seconds to Mars' upcoming album, "Love, Lust, Faith and Dreams." The band's fourth studio album is due out May 21.