11/18/2013 08:39 am ET Updated Dec 06, 2017

That Time Famous Artists Decided To Design American Apparel Clothes

Are we being punked? We've just received word that NADA, the New Art Dealers Alliance --one of the biggest satellite fairs in the art orgy that is Art Basel Miami Beach -- is collaborating on a limited edition clothing line with none other than American Apparel.

american apparel ad

That's righty, every day of the fair, American Apparel will feature one new, "exclusive" clothing item, each designed by an artist whose work is on view at NADA. The artists taking part are Anya Kielar, Andrew Kuo, Cary Leibowitz and Scott Reeder. Great artists! Weird choice of commercial media.

Something about ABMB tends to bring out bizarre collaborations between artists and commercial goods. Maybe it's the endless champagne? Last year we were perplexed by Richard Prince's questionable tryst with lemon fizz beverages, but the NADA/AA endeavor is even stranger. Prices were not discussed in the press release, but given the "exclusive" nature of the garb we are guessing it's not cheap.

Why, NADA, why? Is it because of AA's artsy period shirt? Their subtle advertising? We may never know.

The line will be available at American Apparel stores in Miami and the NADA by American Apparel pop up shop December 5-8, 2013.



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