12/31/2013 11:10 am ET

The Disturbing Truth About E-Cigarette Ads

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If you’ve noticed an increase in e-cigarette advertising lately, there are good reasons why.

With only a few days left in 2013, smokers are contemplating new year’s resolutions to kick their deadly habit. E-cigs—which contain nicotine, but not tobacco, and claim to be much healthier than traditional cigarettes—could be their savior.

Read more on Quartz