How Netflix Reverse-Engineered Hollywood

How Netflix Reverse-Engineered Hollywood
Painting crews set up on the base of the Hollywood Sign in Los Angeles Tuesday, Oct. 2, 2012. The Hollywood sign, built in 1923, was an outdoor ad campaign for a suburban housing development called Hollywoodland. The sign has been painted twice since 1978 and is now in need of a complete overhaul, just in time to celebrate its 90th birthday. (AP Photo/Damian Dovarganes)
Painting crews set up on the base of the Hollywood Sign in Los Angeles Tuesday, Oct. 2, 2012. The Hollywood sign, built in 1923, was an outdoor ad campaign for a suburban housing development called Hollywoodland. The sign has been painted twice since 1978 and is now in need of a complete overhaul, just in time to celebrate its 90th birthday. (AP Photo/Damian Dovarganes)

And then, how we reverse engineered Netflix.

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