01/07/2014 12:32 pm ET Updated Jan 23, 2014

Inside Los Angeles’ Lolita World | Los Angeles, I'm Yours


“I never thought it was something that other people outside of Japan could do,” a young woman named Dina says. Her hair is sun bleached turquoise and there are fake flowers and tiny silk bows framing the top of her head. She wears a big, fluffy pastel dress and could be mistaken for either a little girl or a Victorian woman on acid. She wears Lolita fashion. Like Goth and Prep fashion movements, Lolita is its own fashion world—and it thrives in Los Angeles. To give you a peek inside of this world, 72U made a brilliant documentary called Sugar Coated to immerse you the the LA Lolita world.