Peanut butter and chocolate go to couple's, err, cup therapy in ButterFinger's Super Bowl commercial for the candy's new Peanut Butter cups.
While peanut butter is clearly against changing an already-good product, the cup therapist suggests that it's time to do something different.
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As the Denver Broncos and Seattle Seahawks battled for the right to lift the Lombardi Trophy, Super Bowl advertisers competed for another prize: your attention. Each time that FOX cut away from Super Bowl XLVIII to pay the bills, another group of blockbuster commercials and movie trailers was unveiled (although many had been teased or released in advance). Were people at your Super Bowl paying closer attention during the game or the commercial breaks?