TV personality Ross Mathews has announced a new partnership that aims to curtail rates of HIV through an easy and accessible at-home test.
Having teamed up with OraQuick® for its “Life. As we know it.” campaign, Mathews hopes to shake up the conversation surround HIV and sexual health and break down the stigma of openly talking about rates of HIV within the lesbian, gay, bisexual and transgender (LGBT) community.
“My involvement with the 'Life. As we know it.' campaign stems from how strongly I feel about the importance of getting the message out there about HIV testing and arming people with the knowledge that it is so much easier than it used to be," Mathews said in a statement to The Huffington Post. "Today, you’d think that the numbers would be lower, but HIV is still a huge issue in our community -- of the new cases of HIV, 63 percent of them are gay men.”