06/26/2014 10:25 am ET Updated Jun 26, 2014

Hillary Clinton's New Image: Cool Grandma. Can She Maintain It?

Angela Weiss via Getty Images

When did Hillary Clinton become cool? Was it during her globe-trotting as secretary of state in caftans or with her hair pulled back in an ironically hip scrunchie? Was it when she traded funny letters with the actor Jason Segel? Or when she starred in her own Tumblr meme?

Whenever her ascent began, it reached a peak in March, when GQ published an interview with musician Pharrell Williams. In one of the most convoluted sentences ever recorded in the English language, he not only endorsed Clinton for president in 2016 but also predicted her win, one that would usher in purple-tinted national unity and a worldwide pro-choice matriarchy.

Read more on The American Prospect