ENTERTAINMENT
10/29/2014 08:27 am ET Updated Oct 29, 2014

Marvel Just Made You Watch The New 'Avengers: Age Of Ultron' Trailer Again

Marvel

Further proof no one is better at this game than Marvel: After the trailer for "The Avengers: Age of Ultron" wracked up more than 50 million views during its first week, a record for 2014, the studio found a way to get fans to watch the same thing all over again by including a special first look at "Age of Ultron" at its start. The sequence, teased at Comic-Con in July, shows various members of the Avengers trying to lift Thor's hammer to almost no avail. (Captain America makes it wiggle, and that's probably going to pay off in one of the 10 movies Marvel will release between "Age of Ultron" and 2020.) It's fun! Then Ultron shows up and things get weird.

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