Your sales team is one part of your company where you will notice a decline in productivity. Improving the productivity of your sales team should be your priority for engaging your audience. It’s not rocket science. There are some easy tactics you can introduce in order to keep productivity high and keep the cash rolling in.
It’s easier than you think and it’s all in the mind. These three tips are going to show you some of the things you can do to help your sales team better build your brand and improve your productivity.
Begin by Pacing Yourself
If you wanted to start a successful podcast you would make sure that you paced your broadcasts, so why does it have to be different for sales?
Pacing yourself can be done simply through thinking about it, reflecting on what you’re doing, and then implement changes. Consider what you want to be known for and keep on point with your goals at all times. You should also take into account your previous performance and how you’re going to improve on that.
Sometimes you have to take some time away from the rat race to think about what you’ve done before. Those hours spent away from the grind can really make a difference to how you perform.
The issue with your sales department is not that they’re lazy or easily distracted. The problem is that they’re unable to improve on their previous performance, thus their productivity never changes. It’s about working smarter not harder.
Partner with a Professional
One of the best productivity tips to change your life is to employ the help of mentors within your company. Find those who are the most successful at what they do and get them to train your employees. Partnering with mentors allows for professional development that will improve your conversion rates, allow you to generate better leads, and ultimately to earn more money.
There are thousands of sales teams that have turned into productivity monsters because they had professional mentorship. People often don’t see their own mistakes or where they’re wasting time. They need someone to tell them where they are leaking time and how to build resilience to that.
So how do you go about finding these mentors?
First of all, you should look inside your company. If there’s a star talent, it’s worth enhancing their special skills so you can continue to foster the relationships within the office.
In the event that you don’t have any mentors within your company, bring them in from the outside. There are mentoring companies where motivational speakers and tutors will come in and spend some time with the team. They may only be present for a short amount of time, but their effect can be devastating.
It’s like you’ve fired the old team and hired a new one.
Where are You Going and Why?
This question is important to answer because that’s what enables you to stay productive. Think about it like a marathon. If you know where the finish line is and how far you have to run you’re going to pace yourself and speed up when necessary. On the other hand, think about a runner heading into the distance without any aim. They’re not going to speed up and they’re not going to pace themselves because they have zero direction.
Your team needs to know what their goals are and why they’re doing something. The secret to increased productivity is to have a solid idea of where your future is.
This falls on the shoulders of the boss. They have to be clear about what they expect from the team. Without any clear expectations in mind, the team has little idea about what’s expected of them. Remember, happy workers are 12% more productive.
The Final Lesson – Working Smarter Not Harder
You’ve heard that phrase before, but not a lot of people know what it actually means. You have the same number of minutes in a day, regardless of what you do. Working smarter isn’t just about speeding up and cramming as much work in as possible.
Adopt the big corporate style of management and focus on the tasks that really matter and put the other things to one side. You don’t have to do something if it doesn’t relate directly to your primary goals. That’s why a firm direction is so important in the grand scheme of things.
How are you going to make sure that your brand becomes a resounding success today?