11/03/2014 02:13 pm ET Updated Dec 06, 2017

(VIDEO) How Media Agencies Will Be Forced To Change

CHICAGO -- From clients who will take on the role of their own agencies to the need to reach out to YouTube stars - media agencies know they need to adapt, but how? In a panel convened by Beet.TV, several agency reps chewed over their tactics and visions. They were interviewed by comScore co-counder and executive chairman emeritus Gian Fulgoni, at the Beet.TV leadership summit presented by the Jun Group.  You can find more videos from the summit here.

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