I'm sure I'm not alone when I confess that until a short while ago, when I heard people talk about "Indiegogo" I thought they were referring to some '80s girl band. The idea of a publicly funded platforms to raise money for a film seemed oddly obscure and I could not make heads or tails of the whole affair.
That was until filmmaker, writer and producer Nick Day took the time to explain it all to me and to walk me through the making of his latest project Mindville. Day is currently in the midst of his own Indiegogo campaign to bring Mindville to the level where it needs to be, so he and his team can create a film that will eventually be a major theatrical release. In past projects, Day explored the culture of spirituality, as in the beautifully shot Short Cut to Nirvana: Kumbh Mela and his video documentary The Consciousness Chronicles. Now he steps a bit outside his comfort zone -- or seems to at first glance -- to make an animated film about the inner workings of our busiest organ: The brain.
I asked Day a few questions -- which accompany the first drawn storyboards for his project featured in the slideshow below -- about what it's like to raise money on a crowdfunding site, what he wishes to achieve from it and why he chose to make a film about a boy, a girl and our mind.
All images courtesy of Mindville Movie, used with permission