Mexican actor-director Diego Luna collaborated with soft drink brand Jarritos to direct a special short film honoring people who immigrate to the United States from around the world.
“The Journey,” used images and footage of people from diverse backgrounds to illustrate the triumphs and challenges immigrants have encountered as they strived to attain their version of the American dream. The film’s narrator reflected on the experiences of those “who never doubted themselves, and rolled up their sleeves” and who came to the U.S. with “minimal resources, but with hearts full of dreams.”
The short is intended to celebrate the nation’s diversity and to serve as a reminder that we are strongest when we stand united, according to a statement released by Jarritos Oct. 19 .
“As a brand with firm roots in Mexico and completely embraced by the United States, we too are immigrants and we know the journey all too well,” Luis Fernandez, the CEO of Novamex, Jarritos’ brand owner, explained. “Our intention was to thank our consumers and celebrate the beauty of that journey, the sacrifices of previous generations, and the inherent diversity of the United States.”
As such, the film ends with a short but powerful message:
Watch “The Journey” above and get more immigrant stories here.
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