Sugar In The Raw Censored Photos Pixelate 'Au Natural' Desserts

Sugar Company Depicts Dessert As Censored Porn Images

When being urged to "enter here" for "forbidden pleasures," you're probably not expecting to find a cupcake photo. But Sugar In The Raw's censored photos ad campaign will give you just that.

So, okay, likening a pixelated shot of a chocolate cake to a celebrity up-skirt shot is a little skeevy. But with the way the internet as a whole regards the food porn phenomenon, we can't say it's really a stretch. At this point, aren't cupcakes on the internet nearly as ubiquitous as boobs on the internet? The campaign is centered around a Facebook app that lets users upload their own food porn, and then pixelate to their desired intensity. Which... is absolutely not a function real porn would ever care about.

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