Tim Cook
Cook is the first leader of a Fortune 500 company to come out as gay.
The tech giant votes down proposal to take diversity seriously at the top.
Apple saves billions of dollars in taxes through subsidiaries in Ireland, where it declares much of its overseas profit.
"Apple pays every tax dollar we owe," Cook said.
WHAT'S HAPPENING
"There's no such thing as a back door for the good guys only."
"We will see what we do in the future."
Another 8.5 million customers have signed up three-month trials.
The Watch starts at $349 and goes up to $17,000 -- but a new study reveals that most people aren't getting anywhere close to the upper limit.
One winner let himself be stung by bees more than 200 times to determine the most painful places to be stung.
"I needed to do something."