By Jessica Roy
Aerie, American Eagle's loungewear brand for teens, has done something revolutionary: used a non-skinny teen in their ads.
Nineteen-year-old Wilhelmina model Barbie Ferreira is the new star for the AerieReal campaign, and though the ads aren't out yet, she's featured in a trailer for the campaign talking about body image.
"Not being retouched in the images is something that's very important to me, people knowing that that's what I look like without anybody's perception of what my body needs to look like," Ferreira says. Let her dish a little more real talk, via her Twitter:
Have to remind myself that ppl r so cruel n wrong bout bodies bc they never see average bodies on their screens n it's new to them
— barbie (@boredbarbara) January 24, 2016
The AerieReal campaign has been publishing unretouched images for a couple of years now, but though they've said they want to celebrate "young women of all shapes and sizes," they've typically featured models who are all about the same size. Ferreira adds a little more body diversity to the ads, a diversity you'd think would be typical industry practice by now -- and yet.
More from The Cut:
What It Takes to Be a 'Plus-Size' Model
The 8 Best Winter Boots on Sale Right Now
10 Women on Making Friends at Work
What Makes Kim Kardashian's Hair Look So Good?
The 50 Best Movie Beauty Moments of All Time